Using Social Media to Inspire

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There are many different ways that social media can be used. For some people, it’s simply a way of connecting with others. For other people, it’s an effective business tool. On top of that, it can also be a great educational tool for newcomers to the Internet. Personally, I also feel that social media can be used to inspire greatness and knowledge.

A prime example of this was Blog Action Day earlier this month, when thousands of bloggers worldwide wrote about poverty. Not only did this show a combined voice on the desperation of poverty itself, it also proved how social media – when used cohesively – can open up a line of discussion on topics that are so often ignored or swept under the carpet.

Also this month, it’s been National Breast Cancer Awareness Month. While millions of people offline have been wearing pink ribbons to signify support, social media users have been showing support in their own ways. Twitter users have turned their profile pictures pink, while MySpace members have pink ribbon themes to offer their support.

Next month sees the annual Movember charity event, which highlights the importance of men’s health and getting regular check-ups. Of particular importance is looking for early signs, and prevention, of prostate cancer.

To support the event, men everywhere are being encouraged to grow moustaches – hence the name Movember (moustaches in November). I’m already getting my Twitter profile picture readied for the month, as are countless other men and women worldwide.

This is where social media is so inspiring to me.

Just making the small effort to change a Twitter profile pic (or any online profile), encouraging people to ask what it’s about, which in turn gets them involved. Strangers blogging about the same topic, offering a unified voice often more powerful than any newspaper or traditional media source.

Social media often gets cynical looks from people who don’t understand it, or who see it as a passing fad that will soon be replaced with the next big thing. While that may indeed happen, until then it offers a unique way for millions of voices to be heard and make a stand. Surely that’s something to applaud?

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About Danny

Danny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing.

11 comments
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Danny
Danny

Hi Halyma,

No, growing a moustache would probably be a little too much to ask (although my grandma would be fine)... ;-)

I'll keep an eye out for what you come up with. :)

Halyma
Halyma

Okay - I went digging through the Official Mo website and found some interesting options for the Mo Sistas!

Maybe I'll just write a blog post next week...

Halyma´s last blog post..A Saturday evening with friends - food post [ but not vegan]!

Halyma
Halyma

So what are women encouraged to do to support their men?
[ Not gonna grow a mustache :-)]

Halyma´s last blog post..A Saturday evening with friends - food post [ but not vegan]!

Halyma
Halyma

So what are women encouraged to do to support their men?
[ Not gonna grow a mustache :-)]

Halyma´s last blog post..A Saturday evening with friends - food post [ but not vegan]!
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Danny
Danny

Digg has a collective wisdom now? ;-)

Consider it done :)

George Cozma
George Cozma

To quote something from the collective Digg wisdom:

"Pic or it didn't happen"

:D

George Cozma´s last blog post..Bit Torrent Marketing: The Good The Bad and The Ugly

Danny
Danny

I did wonder about your contribution when I found out about Movember... ;-)

I hear what you're saying re. being bizarre enough to attract attention - perhaps if more focus was on celebrity women having serious make-up jobs to wear moustaches, for instance - that might attract the mainstream press as well as any current media campaign the site is running?

However, still expect my moustache to be grown with pride :)

George Cozma
George Cozma

Erm... I wear a mustache anyway and a beard too. Well, what do you know, I've been promoting men's health for more than 6 years now.

Seriously though, with efforts like these, you must strike a balance. The token gesture must be small enough to become popular but also bizarre enough to attract attention. This particular choice doesn't seem all that inspired to me.

Regards, George

George Cozma´s last blog post..Bit Torrent Marketing: The Good The Bad and The Ugly

Danny
Danny

Digg has a collective wisdom now? ;-)

Consider it done :)
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Danny Brown
Danny Brown

Social media often gets cynical looks from people who don’t understand it, or who see it as a passing fad that will soon be replaced with the next big thing. While that may indeed happen, until then it offers a unique way for millions of voices to be heard and make a stand. Surely that’s something to applaud?
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Danny Brown
Danny Brown

Social media often gets cynical looks from people who don’t understand it, or who see it as a passing fad that will soon be replaced with the next big thing. While that may indeed happen, until then it offers a unique way for millions of voices to be heard and make a stand. Surely that’s something to applaud?
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Trackbacks

  1. [...] I’ve already written a quick introduction to Movember – the charity event during the month of November that highlights prostate cancer. Here’s a [...]

  2. [...] dream of making a difference in people’s lives through change and charity? Social media and the people in it can help you spread the message like [...]

  3. [...] from left: A Long “Dali”, Handlebar Mustache Nails, A Copstache Standard, Natalie Portman With ‘Stache, Handlebar [...]


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