Social Media * Marketing * Influence
The Canadian Blog Awards is an annual event on the Canadian Blogosphere in which Canadian Bloggers and Blog Readers vote to decide which blog is the best – either overall or within a category. I’m honoured to say I’ve been nominated for two categories.
When a company’s brand is at stake, the way that they handle it says a lot about them. The recent Motrin example showed companies the need to wake up to the social media audience when it comes to protecting their brand. So why do so many still not have either a social media voice or really listen to what’s being said about them? Are there any excuses that are valid?
Many people view blogging and writing as the same thing. After all, isn’t blogging just an extension of writing? You write an article and transfer that to your blog – that’s just writing then, isn’t it? Or is it true that blogging is completely different from writing in that it offers a more personal voice?
Danny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing.
All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada LicenseDanny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. [Read More…]