Social media is many things to many people. For some it’s simply a way of connecting and making new friends online. For others, it’s an essential tool in their strategy of online brand building. With this in mind, I offer a series of interviews where different people share their views with me on how they use social media. Sharing her thoughts this time around is Beverly Macy, a Managing Partner at Y&M Partners LLC..
Every year end brings an air of excitement and possibilities. Resolutions are made, plans take shape for the year ahead and everyone readies themselves for a new start in the year to come. So what will you be doing in 2009?
Finding your way in social media can often create as many problems as not being involved in the first place. Yet one thing that can’t be argued is that you should be looking at a social media presence. In this guest post from Jacob Morgan, he asks whether you should take your time or jump straight in.
Twitter is one of the most effective tools on social media at the moment with a variety of uses. Personal, business, branding, communication – all these and more can be found using the micro-blogging site. So why does it continue to be such a hard sell to businesses? Can it be simplified?