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	<title>Comments on: When Does Embellishing End and Lying Begin?</title>
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	<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/</link>
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		<title>By: peoples jeweler</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-3105</link>
		<dc:creator>peoples jeweler</dc:creator>
		<pubDate>Tue, 31 Mar 2009 17:28:10 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-3105</guid>
		<description>&lt;strong&gt;peoples jeweler...&lt;/strong&gt;

I never thought I will agree with this opinion, but you know... I agree partially now...</description>
		<content:encoded><![CDATA[<p><strong>peoples jeweler&#8230;</strong></p>
<p>I never thought I will agree with this opinion, but you know&#8230; I agree partially now&#8230;</p>
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		<title>By: Melrose Jewelers, Rolex and Owen Wilson - The Sequel &#124; danny brown</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-2705</link>
		<dc:creator>Melrose Jewelers, Rolex and Owen Wilson - The Sequel &#124; danny brown</dc:creator>
		<pubDate>Fri, 13 Mar 2009 21:24:22 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-2705</guid>
		<description>[...] I wrote about Melrose Jewelers and a press release they had issued. The release discussed actor Owen Wilson&#8217;s suicide [...]</description>
		<content:encoded><![CDATA[<p>[...] I wrote about Melrose Jewelers and a press release they had issued. The release discussed actor Owen Wilson&#8217;s suicide [...]</p>
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		<title>By: Shonali Burke, ABC</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-2703</link>
		<dc:creator>Shonali Burke, ABC</dc:creator>
		<pubDate>Fri, 13 Mar 2009 21:05:57 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-2703</guid>
		<description>Wow. There is SO much wrong with these folks&#039; approach, I don&#039;t even know where to begin... or, like Julie, what to say.

Wow.</description>
		<content:encoded><![CDATA[<p>Wow. There is SO much wrong with these folks&#8217; approach, I don&#8217;t even know where to begin&#8230; or, like Julie, what to say.</p>
<p>Wow.</p>
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		<title>By: Jacqueline</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-2702</link>
		<dc:creator>Jacqueline</dc:creator>
		<pubDate>Fri, 13 Mar 2009 21:05:52 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-2702</guid>
		<description>This is just like when &quot;The Back Up&quot; gun rack company issued a press release saying that their product could have saved Jennifer Hudson&#039;s family from their tragic murders.

People that try to profit from others tragedy should be hung. What slimy, greedy, good-for-nothing scum!

http://www.associatedcontent.com/article/1169542/company_uses_jennifer_hudsons_family.html</description>
		<content:encoded><![CDATA[<p>This is just like when &#8220;The Back Up&#8221; gun rack company issued a press release saying that their product could have saved Jennifer Hudson&#8217;s family from their tragic murders.</p>
<p>People that try to profit from others tragedy should be hung. What slimy, greedy, good-for-nothing scum!</p>
<p><a href="http://www.associatedcontent.com/article/1169542/company_uses_jennifer_hudsons_family.html" rel="nofollow">http://www.associatedcontent.com/article/1169542/company_uses_jennifer_hudsons_family.html</a></p>
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		<title>By: Tiffany</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-2701</link>
		<dc:creator>Tiffany</dc:creator>
		<pubDate>Fri, 13 Mar 2009 21:03:47 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-2701</guid>
		<description>This definitely puts brand monitoring into perspective. 

Branding is so messy these days. You have to be willing to get in there with the mess. This just illustrates that further. So many people think they own your brand... and so many companies are terrified about that idea, the loss of brand messaging, getting messy, etc. etc. etc. 

But the hard truth is, if other people are the ones talking about your brand, don&#039;t they really own it? 

At least their part of the conversation. And 99% of the people who came across this message online didn&#039;t do what you did. They didn&#039;t dissect the brand &quot;responsible&quot; for the story. They heard Rolex, got upset, and moved on.</description>
		<content:encoded><![CDATA[<p>This definitely puts brand monitoring into perspective. </p>
<p>Branding is so messy these days. You have to be willing to get in there with the mess. This just illustrates that further. So many people think they own your brand&#8230; and so many companies are terrified about that idea, the loss of brand messaging, getting messy, etc. etc. etc. </p>
<p>But the hard truth is, if other people are the ones talking about your brand, don&#8217;t they really own it? </p>
<p>At least their part of the conversation. And 99% of the people who came across this message online didn&#8217;t do what you did. They didn&#8217;t dissect the brand &#8220;responsible&#8221; for the story. They heard Rolex, got upset, and moved on.</p>
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		<title>By: Julie Bonn Heath</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-2700</link>
		<dc:creator>Julie Bonn Heath</dc:creator>
		<pubDate>Fri, 13 Mar 2009 20:48:40 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-2700</guid>
		<description>This is disgusting. Not many things leave me &quot;almost speechless&quot;. I will have to come back later when I can think of what to say for real. Sheesh.</description>
		<content:encoded><![CDATA[<p>This is disgusting. Not many things leave me &#8220;almost speechless&#8221;. I will have to come back later when I can think of what to say for real. Sheesh.</p>
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		<title>By: Tiffany Monhollon</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-10318</link>
		<dc:creator>Tiffany Monhollon</dc:creator>
		<pubDate>Fri, 13 Mar 2009 16:52:24 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-10318</guid>
		<description>I’m guessing that the majority of views about the industry I love and work in are fairly negative. There’s the belief that we’re charlatans who are just after a client’s money, we don’t tell the truth and we have an over-inflated opinion of ourselves.&lt;p class=&quot;ubervu_reaction_link&quot;&gt;via &lt;a href=&quot;http://www.ubervu.com/conversations/dannybrown.me%2F2009%2F01%2F10%2Fwhen-does-embellishing-end-and-lying-begin%2F&quot;&gt;uberVU&lt;/a&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>I’m guessing that the majority of views about the industry I love and work in are fairly negative. There’s the belief that we’re charlatans who are just after a client’s money, we don’t tell the truth and we have an over-inflated opinion of ourselves.
<p class="ubervu_reaction_link">via <a href="http://www.ubervu.com/conversations/dannybrown.me%2F2009%2F01%2F10%2Fwhen-does-embellishing-end-and-lying-begin%2F">uberVU</a></p>
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		<title>By: LaraK</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-10319</link>
		<dc:creator>LaraK</dc:creator>
		<pubDate>Fri, 13 Mar 2009 16:51:02 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-10319</guid>
		<description>Major blogdrama involving Rolex, Melrose Jewelers and Owen Wilson. Ouch&lt;p class=&quot;ubervu_reaction_link&quot;&gt;via &lt;a href=&quot;http://www.ubervu.com/conversations/dannybrown.me%2F2009%2F01%2F10%2Fwhen-does-embellishing-end-and-lying-begin%2F&quot;&gt;uberVU&lt;/a&gt;&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>Major blogdrama involving Rolex, Melrose Jewelers and Owen Wilson. Ouch
<p class="ubervu_reaction_link">via <a href="http://www.ubervu.com/conversations/dannybrown.me%2F2009%2F01%2F10%2Fwhen-does-embellishing-end-and-lying-begin%2F">uberVU</a></p>
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		<title>By: Danny Brown</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-1445</link>
		<dc:creator>Danny Brown</dc:creator>
		<pubDate>Wed, 14 Jan 2009 04:29:14 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-1445</guid>
		<description>Thanks for pointing that out, Sue. Like you say, they would have come across as more genuine had they removed the piece altogether. As it stands, they&#039;re just as insensitive as the &quot;3rd-party writer&quot; they&#039;re looking to blame. 
 
And the press release is still live as well - so what does that tell us? </description>
		<content:encoded><![CDATA[<p>Thanks for pointing that out, Sue. Like you say, they would have come across as more genuine had they removed the piece altogether. As it stands, they&#039;re just as insensitive as the &quot;3rd-party writer&quot; they&#039;re looking to blame. </p>
<p>And the press release is still live as well &#8211; so what does that tell us?</p>
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		<title>By: Susan Murphy</title>
		<link>http://dannybrown.me/2009/01/10/when-does-embellishing-end-and-lying-begin/#comment-1436</link>
		<dc:creator>Susan Murphy</dc:creator>
		<pubDate>Tue, 13 Jan 2009 06:43:13 +0000</pubDate>
		<guid isPermaLink="false">http://dannybrown.me/?p=3147#comment-1436</guid>
		<description>Interesting that they&#039;ve posted an apology on the site now, but have not removed the post itself. Disgusting, is right.  </description>
		<content:encoded><![CDATA[<p>Interesting that they&#039;ve posted an apology on the site now, but have not removed the post itself. Disgusting, is right.</p>
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