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Social media tools are just that – tools to help you for a particular need or project. They’ll come and go, but the people won’t. Get your interaction and relationship right with the people and the tools will work themselves out.
Do you monitor your brand and what’s being said about you? I’m guessing that you do – after all, you need to know what’s being said in your name, particularly in our fast-paced connected worlds. I’m beginning to wonder about Twitter, though. The micro-blogging company isn’t having a great time of things at the minute. From network stability issues to the recent malware attack, it’s been a testing time for Twitter. Thanks to a new website, it could become even…
According to figures, there are roughly 175,000 new blogs started every day. That’s a lot of reading to take in, even for the most avid blog reader. So, to try and help just a little, I’m going to use Sundays as an opportunity to share a blogger and their blog with you. It won’t be restricted to social media, PR or marketing either. There are a lot more to read than just the bloggers from my neck of the woods….
Recently I looked at Social Mention and said that one of the things I like about it is the way it connects all your online sources into one. As more networks and ways to interact spring up each day, it’s cool to be able to see what you’ve written and what’s been written about you in a single place. This integration and interaction is especially true for bloggers, when you want to connect with other bloggers as well as the…
So there’s been plenty written about why bloggers hate PR people. From lazy pitches to not knowing names and audience, there’s a veritable mish-mash of scorn poured on us PR nuisances from a lot of bloggers. And, yes, some of it is warranted and trust me, I’m the first to call out bad PR practices. But you know that just like anything, there’s always a flip side. Here’s an example. I was speaking with a very good friend of mine…
If I want to watch repeats, I’ll subscribe to some crappy network that just shows re-runs of ABC, CBS and other programming misfits. But if I want to watch innovation, I’ll subscribe to HBO. I know who the HBO people are – the rest are just missing out on viewers.
If I want to watch repeats, I’ll subscribe to some crappy network that just shows re-runs of ABC, CBS and other programming misfits. But if I want to watch innovation, I’ll subscribe to HBO. I know who the HBO people are – the rest are just missing out on viewers.
Google seems to be coming in for a lot of stick at the moment. Many Twitter users are aghast at the thought of Google buying Twitter, and their handling of popular blog tool Feedburner has come under fire (including here on this blog). Some of the criticism is justified, others less so. Yet is it any surprise that Google continues to come under fire when the company itself seems to go out of its way to upset the community it…
Great community comes from two things: 1. Interaction. 2. More interaction. It’s not all about you – it’s about us. We learn from each other and this helps us grow together. Open up your blog, from comments to guest posts. Just listen on Twitter once in a while; make notes of problems people are having; then either offer them solutions or write a blog post about it for everyone. Community is made up of two words – communicate and unity….
