I’m not too keen on using this blog as an advertisement. It’s one of the reasons you don’t see any affiliate banners, badges or sponsored posts. I’m not saying there’s anything wrong with that – it’s just not for me. Today, I need to change this. But don’t worry – it’s just a one-off, so… [Continue Reading]
Translation Marketing
When you’re selling something, how do you do it? Are you keeping it simple or are you overselling? In other words, are you using translation marketing or not? In his post today, Chris Brogan discusses the sales cycle and where social media fits into it. Prospects, awareness, leads, customers and evangelists. All great stuff and… [Continue Reading]
Real People, Real Adverts
The advertising industry is like many other creative industries at the minute. Advertisers are looking at new ways to reach their audiences as the print industry continues to suffer and new mediums challenge ad agencies to think differently. Some agencies are doing this better than others by letting real people tell real stories. Instead of… [Continue Reading]
Better Blogging and Community Spirit with Scribnia

A little while back, I shared some tools with you that I thought helped enhance the community spirit for bloggers. One of those tools was Scribnia, which I described as your “personal feed recommendation”. Having sat down with it a little more since then, it’s clear that it’s a lot more than that. At its… [Continue Reading]
You Can Find Me…
…over at John Haydon’s blog today and tomorrow. After having my blog hijacked by the mysterious Jack Tweet, I’ve finally managed to get around his firewall and take back control. While I give the blog a thorough search for any hidden clownware, I’ll be looking after John’s blog while he’s at the SobCON event over… [Continue Reading]


