So it’s been a quiet few days here. Mainly because I’ve been busy with this special 12for12k event. Since I’m still in catch-up-on-rest mode after 24 hours of fundraising and fun, I’m going to share this interesting video that Nicole D’Alonzo made as part of the 12for12k event. In it she asks the question, “What… [Continue Reading]
Simple
If someone tells you that you want something, do you listen? Or do you ignore and think that only you know what you want? If someone asks what you want, do you tell them your ideas and wish-lists? More than likely. We all like to be heard. So why are you telling your customers what… [Continue Reading]
Simple
If someone tells you that you want something, do you listen? Or do you ignore and think that only you know what you want? If someone asks what you want, do you tell them your ideas and wish-lists? More than likely. We all like to be heard. So why are you telling your customers what… [Continue Reading]
Branded Tweetdeck – Great Idea or Waste of Time?
While I don’t use third-party Twitter app Tweetdeck myself (I switched to Seesmic Desktop a while back), I noticed today that both Mashable and TechCrunch now have their own branded versions. It’s basically the same Tweetdeck application but now you can have a dedicated pre-set column for the latest news from both websites, as well… [Continue Reading]
The Power of Connection
Seems numbers continue to be a hot topic. I offered my views on the numbers game recently; as did both Dan Schawbel and Kasey Skala in posts of their own (and, I’m sure, many others have done and will do). So, clear to see, numbers matter – how they matter is up to you. As… [Continue Reading]
Why Your Numbers Game is BS
I’m from an old-school marketing background. I got my marketing degree back in the early 90′s and it helped educate my views on how to market a message or product, and continues to help me shape strategies today. But there’s one thing that stands out clearly from these early days – the numbers game is… [Continue Reading]
Can You Have Too Much Disclosure?

If you’re speaking with a friend about something you like do you also say, “I use it myself – I can vouch for it”? Probably. But if you’re speaking to that same friend a few days later and you ask how he/she got on with that product, do you again say that you use it… [Continue Reading]
From Twitter to Blog – #FollowFriday Vol. 4
Recently I wrote about why I was moving my #followfriday recommendations from Twitter to this blog. So, without further ado, here are my recommendations for this week. I hope you check them out – they’re all worth getting to know. Community. Seth Simonds (@SethSimonds). Seth’s an interesting guy. This is someone that shed 45,000 Twitter… [Continue Reading]



