You may or may not have heard of Ryan Moore. He’s a pro golfer who recently won his first tournament, the Wyndham Championship. If you haven’t heard of him, you’re not alone – he’s still ranked 120th in the world and isn’t one of the first names you think of when you think “pro golfer”. Yet despite his relative anonymity, Ryan Moore may just have made himself my new favourite sportsman. All because of $300,000. Where Ryan differs from most…

For most people in the social media space, Chris Brogan is one of the first names you probably hear about. The guy has one of the most popular and respected blogs around, is a chatty star on Twitter, pops up on various other platforms and has now written a New York Times bestseller called Trust Agents (co-authored with Julien Smith). Basically, Chris Brogan is to social media what Frank Oz was to Yoda. So it’s a great delight to be…

Futures by Jimmy Eat World  Download now or listen on posterous 01 Futures.mp3 (4628 KB) Okay, so it’s probably not really the end of summer. But it’s not really started either – so, apples and oranges.   Anyhoo… No matter whether it’s sunny or raining in yur neighbourhood, one thing we can all do is keep smiling, right? Make our own weather and to heck with the real stuff! So, have a great weekend. Stay safe and keep smiling, guys –…

You’re responsible for a blogger outreach program. Who do you go for – the influencers? Is this the right approach? Why aren’t you reaching for the evangelists? Influencers take a paycheck (or some from of payment) to talk about you. They don’t always have a vested interest in your brand. They won’t necessarily tell you where to improve. Evangelists don’t need a paycheck. By all means, give them first shot at your new goodies, but payment? Not their style. They…

This is a guest post following a great chat I had with Valerie Merahn Simon, and is a nice follow-up on my recent post about Twitter and blog comments. If you’re like me, you read a lot of blog posts. Many of them are good posts. Some you’ll even share via Twitter or email. But only once in a while will you be motivated to comment. Commenting is a contribution. It requires time and effort and thought. So why are…

I was going to add some note here that would try explain the reasons behind this short little video, but I think it does it perfectly on its own. And, if you want to find out more, you can check out the details here. Cheers! Pin it

ATM’s are automated, but you need to deal with a real person to buy a house. Phone trees are automated but you need to deal with a real person to resolve a complaint. Production lines are automated but you need a real person to sign the shipment papers. Our processes may be becoming more automated, but we still need real people to initiate the process. Is your business recognizing your real people every day? Pin it

If you’re a blogger, you’ll know how comments make a blog. They can take the original post into a whole new level altogether, with opposing views and discussions opening up some great viewpoints. Personally, I’ve used the comments on some of my posts (and those on other blogs) as inspiration for new posts here. I’ll add my comment on the original post, and then expand on it with a new or slightly different take. That then opens the discussion up…

How passionate are you? Are you driven to continuously learn, or satisfied with where you are? Do you get goosebumps talking about your job; your goals; your aim in life? Or do you accept you’re at a comfortable stage and who needs the extra work that goals bring? I’m driven by passionate people. When someone talks to me and their eyes light up, I get excited too. I’m excited both by them and for them. If someone is so passionate…

Across the U.S., there’s a little mini-revolution happening that might just help change the way you look at business – cow-pooling. Based around the same idea of car-pooling (where you share travel and commute duties to save money and help the environment), cow-pooling sees you partnering with other families and buying your beef products direct from the farmer. But instead of a normal purchase – burgers, steak, etc – you can buy a whole cow. And that’s where the magic…