'Re:give me my peace of mind'_ or_'awakening' //2If you’re a blogger, you’ll know how comments make a blog. They can take the original post into a whole new level altogether, with opposing views and discussions opening up some great viewpoints.

Personally, I’ve used the comments on some of my posts (and those on other blogs) as inspiration for new posts here. I’ll add my comment on the original post, and then expand on it with a new or slightly different take. That then opens the discussion up even further, both on the new post and the original (play fair – always link back to your inspiration).

While content may be the instigator, it’s the conversations by the community that often make the content. And maybe it’s just me, but Twitter seems to be taking more of the conversations and making them 140-character bites.

I’ve seen many great posts by some truly remarkable bloggers be tweeted, and the conversation remain on Twitter. Points and questions raised in the post start the conversation rolling, but instead of via the comments section on a blog, they take place on the little blue bird nest. And that’s a shame.

There’s nothing wrong with this, of course – after all, Twitter is the king of instant feedback and interaction. And weekly events like #journchat and #blogchat , and others like them, show just how effective a medium Twitter can be for conversations. And yet…

Imagine how much a conversation could build without the limitations of 140-characters. Imagine how opposing views could be fully fleshed out with unlimited text. Imagine how communities could be forged, and new friendships built, through the reasoning and acceptance that long tail blog comments can offer. Imagine being the catalyst or inspiration for a blog post by your favourite blogger, all from a single comment you left.

Of course, you could say that it’s down to the blogger to make the content as open as possible, to encourage discussion – and this is true. Yet at the same time, maybe we (as readers) need to take part more as well? Maybe we need to encourage bloggers more by being part of their community, as opposed to rubbernecking on Twitter?

There are a myriad of ways for conversations to take place. Sometimes little snapshots like Twitter are ideal, if you’re pressed for time. But isn’t it nice to get away from the noise at times, and relax where you have time and space to say what you really want?

What’s your take?

Creative Commons License photo credit: Shirin K. A. Winiger

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Danny Brown
Co-author Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. #1 marketing blog in world as per HubSpot. Husband. Father. Optimist. Pragmatist. Never says no to a good single malt. You can find me on Twitter - Google+ - LinkedIn.

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