Last month I wrote about how to make your blog work for you, and part of that was by measuring your blog’s success through analytics. Woopra was one of the tools I mentioned (and it’s one I use on this blog), for the way it offers a host of great and incredibly useful information. Yesterday the company released the beta version of Woopra 1.3.1 and man does it rock (I even used the phrase “Holy monkeys!” at the time). There…
I was asked this question on Twitter this morning: “If your brand was a person, who would it be?”, to which my response was Bruce Campbell. (For anyone who doesn’t know who Bruce Campbell is, he’s a legendary B-movie actor). Originally my answer was from a fun point of view, because I love the guy – his expressions in his movies crack me up; I’ve just finished reading Make Love the Bruce Campbell Way and it’s a hoot; and the…
Part of the Social Media Today family of websites, The Customer Collective is aimed at building a community for sales and marketing executives. To help enhance this, they’re currently running a video series entitled Access to the Experts. The series sees various sales executives discuss today’s marketplace with three renowned sales experts to help individuals and businesses adapt to the digital sales field, as well as strengthen their more traditional approaches. Some of the topics include: Jumpstarting Your Sales in…
If you’re interested, I’m chatting with Jason Crouch today on his Social Media Edge show over at BlogTalkRadio. It’s co-hosted by Jeremy Blanton, Ken Cook, Mike Mueller and T.S. Elliott. Some of the things we’ll be talking about are social media, marketing, making meaningful connections locally and hyper-locally, 12for12k and probably a few other things. The show’s on between 12.00 noon and 1.00pm EST, and I think I’m on around 12.20pm onwards. If you have some free time, you can…
Just wanted to give you a quick heads-up on two new additions to the blog, both of which you’ll see in the right-hand sidebar. The first is the option to subscribe to this blog via a podcast format. However, this isn’t me doing the podcasting – it’s handled by Odiogo, an app that automatically converts blog posts into audio files. The audio quality is actually pretty good, considering it’s (at heart) a robot. The subscribe options are iTunes, Juice and…





















