Creatives are often looking for the biggest bang for the buck.
Marketing; PR; advertising; a lot of the time these disciplines share the same questions – what cool way can we get our product in front of someone? How much budget can we allocate to this product launch? What celebrity can we get to promote us? What lifestyle magazine can we get to write about us?
All valid points, all part of the process. And there have been many examples of truly creative campaigns over the years.
But sometimes, if you really want to drive home your message, you don’t need the special effects. You don’t need the dramatic smoke machines. You don’t need the mini Hollywood budgets.
All you need is the story.
If this is your first time here, please feel free to share your thoughts in the comments section and subscribe to danny brown to ensure you receive the latest updates.







Very well said, having a story that represents your brand is highly important to building loyalty. If customers can create a connection to your story it will give them a reason to partner with you and provide you with business.
via uberVU
All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video)
via uberVU
RT @dhutson: All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video) hear hear!
via uberVU
Simply awesome. RT @dhutson: All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video)
via uberVU
All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video)
via uberVU
RT @dhutson: All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video) hear hear!
via uberVU
Simply awesome. RT @dhutson: All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video)
via uberVU
All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video)
via uberVU
RT @dhutson: All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video) hear hear!
via uberVU
Simply awesome. RT @dhutson: All You Need is the Story http://bit.ly/47ScYe (thanks @dannybrown for this phenomenal video)
via uberVU
Thanks for passing this along- touching corporate video/ad- RT @Suespaight All You Need is the Story http://bit.ly/47ScYe (thx @dannybrown)
via uberVU
Thanks for passing this along- touching corporate video/ad- RT @Suespaight All You Need is the Story http://bit.ly/47ScYe (thx @dannybrown)
via uberVU
Thanks for passing this along- touching corporate video/ad- RT @Suespaight All You Need is the Story http://bit.ly/47ScYe (thx @dannybrown)
via uberVU
It's a :60 that feels like a :30 = good job
Keep your glitz, special effects, celebrities, etc. Give me a story that touches my emotions and a reason to believe and you've got me hook, line, and sinker. More marketers, PR people, and advertisers need to start stripping down their messages and going with the ones that give us the best dose of reality.
Tessa Carroll
VBP OutSourcing
http://www.vbpoutsourcing.com
Amen, Tessa, amen.
via uberVU
Amen, Tessa, amen.
via uberVU
Amen, Tessa, amen.
via uberVU
Amen, Tessa, amen.
Great marketing is not some over-hyped extravaganza http://bit.ly/3qm9vZ @dannybrown & great vid example that "All You Need isThe Story"
via uberVU
Great marketing is not some over-hyped extravaganza http://bit.ly/3qm9vZ @dannybrown & great vid example that "All You Need isThe Story"
via uberVU
Great marketing is not some over-hyped extravaganza http://bit.ly/3qm9vZ @dannybrown & great vid example that "All You Need isThe Story"
via uberVU
The compelling marketing power of a simple story in an emotionally-evoking video http://bit.ly/2wLURO (great stuff from @dannybrown)
via uberVU
The compelling marketing power of a simple story in an emotionally-evoking video http://bit.ly/2wLURO (great stuff from @dannybrown)
via uberVU
The compelling marketing power of a simple story in an emotionally-evoking video http://bit.ly/2wLURO (great stuff from @dannybrown)
via uberVU
Nice Reminder from @DannyBrown all you need is … http://bit.ly/l6wHv #fb
via uberVU
Nice Reminder from @DannyBrown all you need is … http://bit.ly/l6wHv #fb
via uberVU
Nice Reminder from @DannyBrown all you need is … http://bit.ly/l6wHv #fb
via uberVU
All You Need is the Story, by @DannyBrown – http://bit.ly/5Ze8a6
via uberVU
All You Need is the Story, by @DannyBrown – http://bit.ly/5Ze8a6
via uberVU