You’re Not That Big a Deal

Hey there Joe, and thank you for following such numerical advice ;-)Perhaps it's time we stopped the mindset of "no-one remembers second place" and accept there's a place for all levels of "competitors"...

Hey Danny. I had like 15,000 of my fans send me a link to this post. Since my huge following is the second most important thing to me, and roughly 1% of them think this is worthy of my valuable time, I figured I'd take a look.All kidding aside, this post is a fun read. Isn't it interesting how we tend to compare ourselves with others, regardless of which end of the scale we fall?

Great post Mr. Brown. That fortune cookie tells the true story of social media fame ;-)Thanks for keeping everyone on their toes. Some people do their best work while on toes... leading into a most beautiful pirouette. Keep dancing.

What's the saying, "Everyone else but me"? An ostrich, head and sand spring to mind, Jim. ;-)

Great post, once again. Freely admit I'm a nobody and I'm okay w/that. To the people that really matter...I matter. Nothing on the web beats "Mommy's home!!!" at the top of their lungs, arms flung wide. ;)

It's just been my experience but most of those typically called "gurus", "experts", or "rockstars" don't call themselves these titles but are called these names by other people who are trying to gain their favor & attention. I've also see small level consultants adopt these titles in their Twitter bios but I don't think people take their claims seriously because they don't have the track record to back it up.I agree that it's satisfying to see pompous people taken down a peg. But I don't think anyone will see themselves in your description. When people see someone basically called a jackass, they will think you're talking about "that other guy", not them.

Great post!I am not saying that just because I'm on very few lists. If I didn't care about this, my self-esteem would be in the toilet. Lists may have been created for the common good, but it so easily turns into a measurement of popularity, and who doesn't want to be popular?Funny world we live in.

Great post Danny. I bet anyone who spends a little time on Twitter studying the 'social media rock stars' knows exactly who you are referring to.I bet 'they' have no idea they are being referenced though. After all, 'they' tell their fans (they don't have readers like we do), how humble they are all the time - right?Keep up the good work Mr Brown!

I wonder if this post is one of those coincidence factors: I just came across an opinion about how Twitter Lists is not that big of a deal, but a problem which will cause unsatisfactory to some tweeps who are not on the lists that they think they should be. Hmm.. maybe people should just get over whether or not should be on people's lists (since obviously, we are not that big of a deal either), just treat Lists as a grouping feature that we embrace gladly. =) Seriously, it's just an organizer for user, just in case they need it. Don't like it? Move on, it's really no big deal. Is this story suitable for this context in some ways? lol.. Thanks Danny.

Best. Fortune cookie. Ever.And this post is great encouragement that we need get our heads out from under the bubble.

You may not be important but at least you can write a good post. Short, tight, to the point. Perhaps people should spend less time pontificating and simply attempt to offer real value, occasional wisdom or simple expressions of their passion. My new favorite blog, by a 12-year old. He will matter some day, I assure you. http://bit.ly/4nv47v

No-one said it specifically (although I touched on it in the post). But it does make me wonder a bit when social media "fame" is used as a barometer, yet offline the names don't have anywhere near as much sway. Another reason why it's not the Universal Saviour of Planet Earth... ;-)

Who said social media?Marketing bookshelf. So, yeah, either Godin's name or some academic book.

Agreed. What I find interesting, Ari, is that Seth Godin might be someone that the clerk would recommend. And he's probably the least active on social media. Kind of telling a little, huh?

Danny,I love this. I'm sure (hoping) a lot of people will read this and see themselves. Wondering if a certain someone or something prompted it! :)Rachel

Touche, Danny, touche.Perusing through a Barnes & Noble bookstore a few days ago, I browsed to the marketing bookshelf and saw titles by people named Shel Israel, Chris Brogan, Mitch Joel, Gary Vaynerchuk. I recognized the names for what I presume is the same reason you would.But if I pulled over a store clerk and asked which book they could recommend for a marketing manager, what would the clerk say with an alleged unknown recognizance of those names?

Bragtastic is an awesome word. And thanks for the post :-)

Spot on. I'd ramble on about how brilliant this post is, but I don't want you to get the big head and think you're a bigger deal than you really are. ;-)

Good post - I know some people will hate me for sending them this... I can't wait.

Coming to this post it was a very knowledgeable experience.It teaches us how to stay down to earth and simple in life.

For all the self-proclaimed "social media gurus" - Youu00e2u0080u0099re Not That Big a Deal: http://bit.ly/1JY5TP @DannyBrown
via uberVU

Youu00e2u0080u0099re Not That Big a Deal, by @DannyBrown - http://bit.ly/4BK0Qg
via uberVU

So true - really enjoyed reading this "Youu00e2u0080u0099re Not That Big a Deal" http://shrivel.me/?OC
via uberVU

"Stop pretending social media is rocket science u00e2u0080u0093 itu00e2u0080u0099s not" Sweet short blogpost: http://bit.ly/1mBhR4 (via @Urbanverse)
via uberVU

Hey there Joe, and thank you for following such numerical advice ;-)

Perhaps it's time we stopped the mindset of "no-one remembers second place" and accept there's a place for all levels of "competitors"...

Hey Danny. I had like 15,000 of my fans send me a link to this post. Since my huge following is the second most important thing to me, and roughly 1% of them think this is worthy of my valuable time, I figured I'd take a look.

All kidding aside, this post is a fun read. Isn't it interesting how we tend to compare ourselves with others, regardless of which end of the scale we fall?

"A beautiful pirouette" - love the way that flows :)

Great post Mr. Brown. That fortune cookie tells the true story of social media fame ;-)
Thanks for keeping everyone on their toes. Some people do their best work while on toes... leading into a most beautiful pirouette. Keep dancing.

RE: @DannyBrown Hey Danny. I had like 15,000 of my fans send me a link to this post. Since my huge following is the u00e2u0080u00a6 http://disq.us/3vk3s
via uberVU

"A beautiful pirouette" - love the way that flows :)
via uberVU

Great post Mr. Brown. That fortune cookie tells the true story of social media fame ;-)
Thanks for keeping everyone on their toes. Some people do their best work while on toes... leading into a most beautiful pirouette. Keep dancing.
via uberVU

What's the saying, "Everyone else but me"? An ostrich, head and sand spring to mind, Jim. ;-)

I can imagine that to very well be the case, Cindy :)

Great post, once again. Freely admit I'm a nobody and I'm okay w/that. To the people that really matter...I matter. Nothing on the web beats "Mommy's home!!!" at the top of their lungs, arms flung wide. ;)

I can imagine that to very well be the case, Cindy :)
via uberVU

It's just been my experience but most of those typically called "gurus", "experts", or "rockstars" don't call themselves these titles but are called these names by other people who are trying to gain their favor & attention. I've also see small level consultants adopt these titles in their Twitter bios but I don't think people take their claims seriously because they don't have the track record to back it up.

I agree that it's satisfying to see pompous people taken down a peg. But I don't think anyone will see themselves in your description. When people see someone basically called a jackass, they will think you're talking about "that other guy", not them.

Great post!

I am not saying that just because I'm on very few lists. If I didn't care about this, my self-esteem would be in the toilet. Lists may have been created for the common good, but it so easily turns into a measurement of popularity, and who doesn't want to be popular?

Funny world we live in.

Great post Danny. I bet anyone who spends a little time on Twitter studying the 'social media rock stars' knows exactly who you are referring to.

I bet 'they' have no idea they are being referenced though. After all, 'they' tell their fans (they don't have readers like we do), how humble they are all the time - right?

Keep up the good work Mr Brown!

Youu00e2u0080u0099re Not That Big a Deal http://bit.ly/Jh7oC #postrank #marketing
via uberVU

Youu00e2u0080u0099re Not That Big a Deal http://tinyurl.com/yjy8ud4 (@dannybrown shares some truth)
via uberVU

So what- So true. Thank you Danny. I like your thinking and will be back.

http://j.mp/4ekqjb. Here is one for your favourites list. "You Are Not Such A Big Deal!". - Save it for a rainy day :-) Pls RT
via uberVU

RT @davidisbester: I likethis too RT @brianspaeth Amaaaaazing yet simple post from @DannyBrown - just read it http://bit.ly/1JY5TP
via uberVU

RT @davidisbester: I likethis too RT @brianspaeth Amaaaaazing yet simple post from @DannyBrown - just read it http://bit.ly/1JY5TP
via uberVU

So what- So true. Thank you Danny. I like your thinking and will be back.
via uberVU

Amaaaaazing yet simple post from @DannyBrown - just read it http://bit.ly/1JY5TP
via uberVU

I wonder if this post is one of those coincidence factors: I just came across an opinion about how Twitter Lists is not that big of a deal, but a problem which will cause unsatisfactory to some tweeps who are not on the lists that they think they should be. Hmm.. maybe people should just get over whether or not should be on people's lists (since obviously, we are not that big of a deal either), just treat Lists as a grouping feature that we embrace gladly. =) Seriously, it's just an organizer for user, just in case they need it. Don't like it? Move on, it's really no big deal.

Is this story suitable for this context in some ways? lol.. Thanks Danny.