Why Simple Works – Free Ebook




Sometimes, as marketers and/or business owners, we over-complicate matters and offer so many facts on ideas and products that none of them stick. Sometimes, the simplest of ideas work.

This ebook is a collection of simple ideas that may work for you (they originally appeared on my Posterous account).  Enjoy.

(Either click on the image to open, or right click and “Save Link As” to download)

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Thank you for the ebook, Danny. Looking forward to the rest of the series - I've really enjoyed it so far. Since we started on this discussion, I've taken on a couple of new communities that are a much better fit.
.-= Cheryl from thatgirlisfunny´s most recent blog post ...How boxing and martial arts landed me on the cover of “50 Athletes Over 50 Teach Us to Live a Strong, Healthy Life” =-.

Another great blog. Keep them coming, Danny.
.-= darryl´s most recent blog post ...River =-.

A brilliant composition. Read it all at one go! I especially loved your 'Instant Coffee' theory. So true that we complicate stuff unnecessarily when all our clients asking for is instant coffee.
I also liked the way you exemplified Christ's story of feeding everyone with min.resource.

Great food for thought!!
.-= Sanchita´s most recent blog post ...Snow Again..good, bad..whatever....and a short recap of the Norwesters! =-.

Thanks Danny,

This looks like a great resource. I will have to spend a few more minutes in it to gather great worth, but the topics are right where I'm heading in life: through a simplification process. We appreciate it.

Awesome Danny..

This ebook with great tips and ideas..

My favorite was on page 27.. Love.. Listening to my hart and follow the passion of my Love for sure has got me into do things that is beyond what many could imagine..

And I loved your little BackTweet rotator here.

Take care Danny..

Cheers.. Are
.-= Are Morch´s most recent blog post ...Social Media Experience 101: Spark Customers Expectations =-.

Love it Danny! You know I'm the biggest fan of simple :)
.-= Tim Jahn´s most recent blog post ...Fifth House Ensemble =-.

Now taking an idea out of your ebook I would be grateful if you would let me know:

In writing and managing your Danny Brown blog and 12 for 12K I would be grateful if you would let me know what services, gizmos, gadgets,knowledge or information you want and what are the things on your wish list you want?

The reason that I ask this question is because I am looking for your knowledge and help to provide a solution to a problem or issue that you and fellow bloggers have. The idea is that the solution will be available as a widget to visitors of the Moss Green blog.

Hey there Mark,

Oh, there are probably quite a few (one being a clone or two...) :)

Let me think on that and get back to you, and thanks for the offer.

Excellent.....There are many to many relevant and important ideas in here to take it all onboard in one sitting. A must read again and then decide which are the key areas to act on.

I like the bit on mix the old with the young
.-= Mark Waterfield´s most recent blog post ...Yesim Guzelpinar | Founder Balik Arts | Social Enterprise =-.

Loved the part about bridge builders. In fact, I was inspired to turn to the back of my little notebook and start jotting down quotes that inspire me. The first one in there?

"You're the bridge to that connection. The decisions you're making today are being watched by others, and they *will* come to you for their needs."

That's solid. Their needs are my needs, their concerns, my concerns. I'm all about connections that unite people around ideas to act.

Simple is the best! thats why we hear KISS all the time. Also Occam's razor principle - when faced with multiple solutions - simples is the best. Look as Google's home page.
.-= wojtek Hoch´s most recent blog post ...About fear and opportunity =-.

Hi Danny. What a great little read - really clear and well... simple! Thankyou for sharing.
.-= Barney Austen´s most recent blog post ...Are You Still Relevant? =-.

I enjoyed that over coffee with the sun shining in through the window, the snow glistening.

A great ebook, a great moment. Thanks for sharing!
.-= Jon Buscall´s most recent blog post ...Content Marketing Tips: Don’t Forget the Ebook =-.

So glad you decided to bring these posterous posts under one roof! You should give your page a little link love for those who may not know you are there, but want to see more of this snack size content going forward... just sayin'! Great addition to me ebook collection... heck I may even read this one :)
.-= Michael Schechter´s most recent blog post ...Announcing The Nic Pic’s Your Most Romantic Story Contest Winner! =-.

Thank you Danny. This is a great resource to keep handy at all times. Wondering, did you stop on Day 4 of the 7 day series (blog hub) or am I missing some? Thanks again!
.-= Paul L'Acosta´s most recent blog post ...marketingfails: RT @Chillami: Courage is the power to let go of the familiar. Raymond Lindquist #quote =-.

From one Seesmic evangelist to another, well done. I love a lot of the examples you give, and the fact that you kept it simple :-)
.-= Roger Hjulstrom´s most recent blog post ...Twitterverse Magic =-.

Thank you - love it. Simple is good along with being yourself. So many "experts" telling you how and what to do - some days you just wonder.

Mitchell Allen 13 pts

Danny, thanks so much for sharing this book! I'm half-way through, but wanted to tweet it!

I like so many of the points in each snippet but the ones that speak to me most - so far - are Quality Assurance and One Size Fits All.

Cheers,

Mitch

DannyBrown 2776 pts moderator

Mitchell Allen Cheers, mate, glad you're enjoying so far, and appreciate the support :)

My latest conversation: Creating a Corporate Blog People Actually Want to Read

Mitchell Allen 13 pts

DannyBrown The screensaver of motivational quotes comes out when? :)

Excellent work!

Cheers,

Mitch

Thank you for the ebook, Danny. Looking forward to the rest of the series - I've really enjoyed it so far. Since we started on this discussion, I've taken on a couple of new communities that are a much better fit.
.-= Cheryl from thatgirlisfunnyu00c2u00b4s most recent blog post ...How boxing and martial arts landed me on the cover of u00e2u0080u009c50 Athletes Over 50 Teach Us to Live a Strong, Healthy Lifeu00e2u0080u009d =-.

Another great blog. Keep them coming, Danny.
.-= darrylu00c2u00b4s most recent blog post ...River =-.

Hi Danny,

Thanks for publishing this powerful little ebook. It's really useful.

As a relative novice to social media - although not to business- it has taken me time to start clearing though some of the smoke and mirrors that many of the SM gurus put up there that make running a business using SM seem very complex. What I'm starting to realise is that the simpler things work better!

Timely post for me and thanks for it.

Sometimes I wonder if the smoke and mirrors isn't just a way to charge more money, Christine... ;-)

A brilliant composition. Read it all at one go! I especially loved your 'Instant Coffee' theory. So true that we complicate stuff unnecessarily when all our clients asking for is instant coffee.
I also liked the way you exemplified Christ's story of feeding everyone with min.resource.

Great food for thought!!
.-= Sanchitau00c2u00b4s most recent blog post ...Snow Again..good, bad..whatever....and a short recap of the Norwesters! =-.

Cheers Sanchita - I always find that comparisons can often help a point. We all relate to the same "somethings" at some point - sometimes more than we realize! :)

Thanks Danny,

This looks like a great resource. I will have to spend a few more minutes in it to gather great worth, but the topics are right where I'm heading in life: through a simplification process. We appreciate it.

Awesome Danny..

This ebook with great tips and ideas..

My favorite was on page 27.. Love.. Listening to my hart and follow the passion of my Love for sure has got me into do things that is beyond what many could imagine..

And I loved your little BackTweet rotator here.

Take care Danny..

Cheers.. Are
.-= Are Morchu00c2u00b4s most recent blog post ...Social Media Experience 101: Spark Customers Expectations =-.

If you want to know something about a person, listen carefully to what they say (write). What they're truly about will come out sooner than later. I've been listening carefully to what's in your heart and this piece sums up everything Danny Brown is about. I love it. I'm a fan. I'm inspired. You rock mate - cheers :)

Love it Danny! You know I'm the biggest fan of simple :)
.-= Tim Jahnu00c2u00b4s most recent blog post ...Fifth House Ensemble =-.

I learned all I know from some cool video blogging dude in Chicago... :)

Now taking an idea out of your ebook I would be grateful if you would let me know:

In writing and managing your Danny Brown blog and 12 for 12K I would be grateful if you would let me know what services, gizmos, gadgets,knowledge or information you want and what are the things on your wish list you want?

The reason that I ask this question is because I am looking for your knowledge and help to provide a solution to a problem or issue that you and fellow bloggers have. The idea is that the solution will be available as a widget to visitors of the Moss Green blog.

Hey there Mark,

Oh, there are probably quite a few (one being a clone or two...) :)

Let me think on that and get back to you, and thanks for the offer.

Excellent.....There are many to many relevant and important ideas in here to take it all onboard in one sitting. A must read again and then decide which are the key areas to act on.

I like the bit on mix the old with the young
.-= Mark Waterfieldu00c2u00b4s most recent blog post ...Yesim Guzelpinar | Founder Balik Arts | Social Enterprise =-.

Loved the part about bridge builders. In fact, I was inspired to turn to the back of my little notebook and start jotting down quotes that inspire me. The first one in there?

"You're the bridge to that connection. The decisions you're making today are being watched by others, and they *will* come to you for their needs."

That's solid. Their needs are my needs, their concerns, my concerns. I'm all about connections that unite people around ideas to act.

Hey there Brian, thanks for that, fella - be interested to see what else you have in there. Possibly an ebook for you to consider? :)

Great stuff Danny - simple and effective messages that are easy to digest. Nice work.

Cheers dude - I figure there are enough long-form ebooks around, no real need for another one. Yet... ;-)

Simple is the best! thats why we hear KISS all the time. Also Occam's razor principle - when faced with multiple solutions - simples is the best. Look as Google's home page.
.-= wojtek Hochu00c2u00b4s most recent blog post ...About fear and opportunity =-.

Do you subscribe to Occam's Razr blog, Wojtek? Great read!

Danny,

Excellent thoughts, thanks for putting them together in a concise e-book download. I am sharing this!

Talk soon

km

Sorry to have missed each other over the weekend, fella - connect soon for sure, and thanks for sharing the ebook, always appreciate your support, Kneale.

Hi Danny. What a great little read - really clear and well... simple! Thankyou for sharing.
.-= Barney Austenu00c2u00b4s most recent blog post ...Are You Still Relevant? =-.

Thanks Barney, glad you liked it - I wanted it to be something that could be (hopefully) enjoyed as a snack-sized entree, if you like, whenever someone wanted to jump into it, as opposed to a lengthy tome. Glad it seems to have worked!

I enjoyed that over coffee with the sun shining in through the window, the snow glistening.

A great ebook, a great moment. Thanks for sharing!
.-= Jon Buscallu00c2u00b4s most recent blog post ...Content Marketing Tips: Donu00e2u0080u0099t Forget the Ebook =-.

Well that's a great image you've just painted, Jon - thank you for inviting me into your relaxed moment. :)

So glad you decided to bring these posterous posts under one roof! You should give your page a little link love for those who may not know you are there, but want to see more of this snack size content going forward... just sayin'! Great addition to me ebook collection... heck I may even read this one :)
.-= Michael Schechteru00c2u00b4s most recent blog post ...Announcing The Nic Picu00e2u0080u0099s Your Most Romantic Story Contest Winner! =-.

Hmmm, good call (as usual), fella - will look into that for future iterations. :)

Short term fix for you... update the post with the url :)
.-= Michael Schechter´s most recent blog post ...The Death Of My Personal Blog (and the rise of The Digital Tail) =-.

Short term fix for you... update the post with the url :)
.-= Michael Schechteru00c2u00b4s most recent blog post ...The Death Of My Personal Blog (and the rise of The Digital Tail) =-.

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  4. [...] put together a bunch of my short form posts on Posterous as a free ebook with some simple marketing ideas, and so far it’s been downloaded just over 2,000 times. So ebooks are definitely a great way [...]

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