You are here: Home / Insights / 7 Ways to Market Your Business on Facebook – Free Ebook

7 Ways to Market Your Business on Facebook – Free Ebook

June 3, 2010 By 32 Comments



Free Market Your Business with Facebook ebook from Danny BrownWith over 400 million active users, Facebook continues to be a great marketing platform for your business.

It doesn’t matter if you’re a small-to-medium business or a large conglomerate – Facebook should definitely be in your marketing arsenal.

To help you find some of the ways you can start to use Facebook to market your business, I’ve put together a free 33-page ebook that looks at some of the ways you can utilize Facebook for your business needs.

Looking at Pages, Ads, Search, Apps, Insights, Groups and Facebook Marketing Solutions, 7 Ways to Market Your Business on Facebook is meant as a quick reference guide or jumping-off point. How you use the information (and some of the case studies and examples within) will be determined by your needs and manpower/bandwidth.

Here’s the thing, though. As I wrote recently, I’m looking to offer platform-specific content as a way to offer value to connections on their preferred platform of choice, whether it’s this blog, Twitter, LinkedIn or, as in this case, Facebook.

So, you can only access the ebook via my Facebook Page. Since the content is Facebook-specific, I thought it’d be a nice way to connect the platform and users. It’s also a social experiment – I’m curious as to how platform-specific content sharing will be viewed.

Therefore, if you do download and wish to share via Twitter, email, etc, I’d be really grateful if you directed folks you may think would enjoy the ebook to the same download method as you had. I can’t make you, obviously, and I don’t want to be seen as a mean uncle, but it’d be really interesting to see how a Facebook-only share compares to a blog-wide share. Sound fair?

Anyhoo… if you’d like to check out the free 7 Ways to Market Your Business on Facebook ebook, head on over to my Facebook Page and click on the Free Ebook tab. If you’re already a “Liker”, you’ll see the download link. If not… well, there’s a little bit of black magic you need to go through first…

Hope you enjoy, and would love to know your feedback on both the ebook and the platform-specific content sharing approach. Cheers!

Get my latest posts straight to your inbox!


Buffer
Filed Under: Insights, Top 10's and Other Lists Tagged With: ,

DannyBrown.me runs on the Genesis Framework

Genesis Framework

Genesis empowers you to quickly and easily build amazing websites with WordPress.

Whether you're new to WordPress or an advanced developer, Genesis provides the secure and search-engine-optimized foundation that takes WordPress to places you never thought it could go. It's that simple - start using Genesis now!


Genesis comes with 6 default layout options, comprehensive SEO settings, rock-solid security, flexible theme options, cool custom widgets, custom design hooks, and a huge selection of child themes ("skins") that make your site look the way you want it to. With automatic theme updates and world-class support included, Genesis is the smart choice for your WordPress website or blog.

Post comment as
twitter logo facebook logo
Sort: Newest | Oldest
Ralph

Great! I've been looking for something that can help me utilize my growing Facebook fans. I am getting pretty good interaction but little traffic from it. Hopefully I will find something in your ebook that can help.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Ari Herzog

I'll take a look -- but what's a Facebook page? That's now called a Like, per http://www.facebook.com/help/ ;)
.-= Ari Herzog´s most recent blog post ...BLOGGING IN CAPITAL LETTERS: YES OR NO? =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Jon Buscall

Howdy Danny,
What an awesome way to promote an Ebook. This really got me excited. One of the most innovative ways I've seen connecting content marketing with Facebook.

Brilliant stuff!
.-= Jon Buscall´s most recent blog post ...Your Community Matters =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Iggy Pintado

Mate

just about to download and tell my "friends" about it.
Good luck and keep doing the stuff that you do so well!

Cheers, Iggy
.-= Iggy Pintado´s most recent blog post ...Connection Story 5: Every Connection is an opportunity… =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Janis La Couvée

Thanks Danny:

Followed the instructions to the "T" but would have preferred to share on Twitter (sorry), and probably will too.

Have not had time to read the e-book yet. Thanks so much for the offer and for your engagement.

Janis
.-= Janis La Couvée´s most recent blog post ...Vic High Community Choir 5th Anniversary Concert =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Mickey Gomez

Heya, Danny! Finished the e-book today - great read, very insightful. I enjoyed the links and it certainly made me consider some aspects of Facebook that I'd previously dismissed.

Thanks for another awesome resource!

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Roy Wells

Excellent work Danny. You certainly are putting yourself out there. Love the piece, and hope in the days and months ahead I can return the favor. Cheers
.-= Roy Wells´s most recent blog post ...How To Build Your Twitter Following the Old Fashioned Way =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Shirley Osei-Mensah

Hi Danny, it's really great to hear about your new ebook. I'll definitely get myself a copy and read :) and since I'm already a liker of your Facebook fan page I won't have to perform any black magic :D :P.

Good luck with it (the ebook) and hope many people get to read it and benefit from it :).
.-= Shirley Osei-Mensah´s most recent blog post ...10 Keys To Success – My TEDxTalk At TEDxYouthInspire 2010 =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Ralph

Great! I've been looking for something that can help me utilize my growing Facebook fans. I am getting pretty good interaction but little traffic from it. Hopefully I will find something in your ebook that can help.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Fingers crossed, Ralph! :)

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Ari Herzog

I'll take a look -- but what's a Facebook page? That's now called a Like, per http://www.facebook.com/help/ ;)
.-= Ari Herzogu00c2u00b4s most recent blog post ...BLOGGING IN CAPITAL LETTERS: YES OR NO? =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

That's where the black magic comes in... ;-)

It's something I thought about before starting one. If it was just going to be another outlet, then I probably wouldn't have bothered. But I want to use it as a place where, as well as some of the standard stuff like blog feeds and status updates, connections (or Liker's) will also get stuff there that they won't get anywhere else.

The ebook is the first example of this; there's a lot more to come, and hopefully it offers value in liking the page in the first place. :)

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Jon Buscall

Howdy Danny,
What an awesome way to promote an Ebook. This really got me excited. One of the most innovative ways I've seen connecting content marketing with Facebook.

Brilliant stuff!
.-= Jon Buscallu00c2u00b4s most recent blog post ...Your Community Matters =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Hey there Jon,

Cheers fella. I'd been thinking of doing something tied into content marketing for a while, but it was finding the right content and approach. It's been fun to watch how it's been accepted, and I'll share the metrics in a post next week.

Cheers, and hope you enjoy!

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Iggy Pintado

Mate

just about to download and tell my "friends" about it.
Good luck and keep doing the stuff that you do so well!

Cheers, Iggy
.-= Iggy Pintadou00c2u00b4s most recent blog post ...Connection Story 5: Every Connection is an opportunityu00e2u0080u00a6 =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Thanks Mr. P, much appreciated, and hope the Aussies enjoy ;-)

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Janis La Couvée

Thanks Danny:

Followed the instructions to the "T" but would have preferred to share on Twitter (sorry), and probably will too.

Have not had time to read the e-book yet. Thanks so much for the offer and for your engagement.

Janis
.-= Janis La Couvu00c3u00a9eu00c2u00b4s most recent blog post ...Vic High Community Choir 5th Anniversary Concert =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Hey there Janis,

Sorry, I need to work on my written explanations - I'm okay in person, honest! ;-)

More than happy for you to share via Twitter, Facebook, LinkedIn, etc. What I meant (and should have said better) was that, instead of embedding on blogs or sending the ebook via email to friends (which I normally have on anything I publish), to direct to either this post, or the Facebook Page directly.

I'm curious to see how popular a single platform release can be, as opposed to making available on every network (if that makes sense?). So far, it's been interesting to see the metrics coming in, and I'll be sharing that information in an upcoming post.

As I say, more than happy to have the ebook shared, and my bad for not putting that across properly.

Thanks for the share on Facebook, I really appreciate it, and have a great weekend!

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Mickey Gomez

Heya, Danny! Finished the e-book today - great read, very insightful. I enjoyed the links and it certainly made me consider some aspects of Facebook that I'd previously dismissed.

Thanks for another awesome resource!

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Then my job is done... :)

Thanks Mickey, glad you enjoyed. As I mention in the ebook, it's more a jumping off point than full resource, so looking forward to seeing how folks use it differently for their own needs.

Cheers, and have a great weekend!

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Roy Wells

Excellent work Danny. You certainly are putting yourself out there. Love the piece, and hope in the days and months ahead I can return the favor. Cheers
.-= Roy Wellsu00c2u00b4s most recent blog post ...How To Build Your Twitter Following the Old Fashioned Way =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Thanks Roy, looking forward to offering more platform-specific stuff in the future.

Cheers, and have a great one,

Danny.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Shirley Osei-Mensah

Hi Danny, it's really great to hear about your new ebook. I'll definitely get myself a copy and read :) and since I'm already a liker of your Facebook fan page I won't have to perform any black magic :D :P.

Good luck with it (the ebook) and hope many people get to read it and benefit from it :).
.-= Shirley Osei-Mensahu00c2u00b4s most recent blog post ...10 Keys To Success u00e2u0080u0093 My TEDxTalk At TEDxYouthInspire 2010 =-.

share
  • spam
  • offensive
  • disagree
  • off topic
 Like
Danny

Thanks Shirley, and hope you enjoy (although I think you might have enjoyed the magic trick, hehe!).

share
  • spam
  • offensive
  • disagree
  • off topic
 Like

Trackbacks

  1. Is it Illegal to Own an Ebook that someone Scanned if you own the Actual Book yourself? | Ebook says:
    June 3, 2010 at 2:38 pm

    [...] 7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown [...]

  2. eBook pdf Manual 2007 Opel GT Vehicle Dismantling Guide | All For … | Opel Automotive Marque says:
    June 3, 2010 at 3:09 pm

    [...] 7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown [...]

  3. Rahsia Jana Wang Mudah » Blog Archive » 7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown says:
    June 3, 2010 at 3:58 pm

    [...] here: 7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown No Comments| Posted by : admin Read More BISNES TERBARU,TAJA RM50,DAPAT RM50!!maklumat lanjut [...]

  4. Latest Ebook Auctions | Ebook says:
    June 3, 2010 at 4:26 pm

    [...] 7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown [...]

  5. ebookoe.com » 7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown says:
    June 4, 2010 at 5:17 am

    [...] The rest is here:  7 Ways to Market Your Business on Facebook – Free Ebook – Danny Brown [...]

  6. An Experiment in Platform Exclusive Content – The Metrics - Danny Brown says:
    June 10, 2010 at 12:29 am

    [...] – The Metrics June 10, 2010 0 voices share yours! ShareDigg DiggLast week, I released a free 33-page ebook titled 7 Ways to Market Your Business on [...]

  7. Three Social Media Experiments « Sue Anne Reed says:
    June 12, 2010 at 3:33 pm

    [...] Brown (@dannybrown) wrote an ebook — "7 Ways to Market Your Business on Facebook". The key to this experiment was that in order to get access to the download link to get yourself a [...]

  8. Community, Loyalty and the Power of Give - Danny Brown says:
    June 16, 2010 at 1:50 pm

    [...] Michael Schechter asked how you’d go about that, and I suggested exclusive content as one option (similar to what I did with my free Facebook marketing ebook). [...]

  9. Field Report: CPS – Social Media « VISTA Link says:
    June 30, 2010 at 11:37 am

    [...] Your Business on Facebook”, offer it as a free download in exchange for liking your Page. You can blog about your offering, but make sure it’s only available on Facebook. Curious how to do this? Watch this [...]

  10. Literally the BEST Facebook ad I’ve ever seen. | Tribeswell says:
    July 12, 2010 at 3:12 pm

    [...] 7 Ways to Market Your Business on Facebook – Free Ebook (dannybrown.me) [...]

  11. Social Media » 317 Ways to Succeed in Social Media – Danny Brown says:
    November 9, 2010 at 12:02 am

    [...] 7 Ways to Market your Business on Facebook – Free Ebook [...]

  12. 4 Ways to Market Your Business on Facebook » Article Wonderland says:
    February 4, 2011 at 10:48 pm

    [...] 7 Ways to Market Here, Danny Brown offers a Facebook-exclusive free ebook, 7 Ways to Market Your Business on Facebook. … June 3, 2010 at 4:26 pm [...]

  13. Great Ways To Market Your E-books » Young Gardner says:
    February 18, 2011 at 3:35 pm

    [...] 7 Ways to Market Here, Danny Brown offers a Facebook-exclusive free ebook, 7 Ways to Market Your … over 400 million active users, Facebook continues to be a great marketing platform for your … [...]

  14. Market Your Business | AllGraphicsOnline.com says:
    April 5, 2011 at 2:44 am

    [...] Free Market Your Business with dannybrown.me [...]

  15. 12 Free Facebook Marketing Business eBooks – start 2012 right! | Barbara Ling, Your Outrageous Virtual Coach says:
    August 9, 2011 at 1:36 pm

    [...] 7 Ways to Market Your Business on Facebook [...]