In business (and life) we have to fight. Fight for our clients. Fight for our beliefs. Fight for our ideas to be heard and understood why we’re presenting them. Fight for our value and worth. Choosing when to fight, though, isn’t easy. Even though there are times when we know we are so right, no… [Continue Reading]
Ambassadors of Quan
Marketers are savvy. Marketers make you want what you don’t need. Marketers embed a desire whether you’re hot to trot or not. Marketers are the Ambassadors of Quan for sales targets and brand focus. Or are they? Does your decision rest on your head or your heart? Is there an emotional reason for buying something… [Continue Reading]
The Power of Emotional Impact
People talk about influence – what it is, how to get it, how influence is guided by numbers and how to attract the attention of influencers for promotional needs. Folks like my good friend Sue put influence into perspective, while smart folks like Valeria also question how influence is measured. There’s no doubt that influence is a… [Continue Reading]
The Art of the Story
Apple’s come in for a lot of stick over their new iPhone 4. From reception issues when held a certain way to discoloured screens and other problems, there’s no doubt Apple’s new baby isn’t all it’s cracked up to be. And yet… With one single advert, my view of iPhone 4 (as a consumer) is… [Continue Reading]
Virally Fungal
A virus is something that comes along, knocks you for six for a while, then usually leaves your system once your immune system kicks in. A fungus, on the other hand, usually gets its teeth into you then never lets go. It’s there in the background, and just when you think you’ve seen the last… [Continue Reading]
Who Are You?
Look in the mirror. What reflection do you see? What’s the answer that you get when you ask, “Who am I?”. It doesn’t matter if it’s a personal mirror or one with a business face – they’re one and the same at the end of the day. How you view yourself has a lot to… [Continue Reading]
Why I’m Loving BlogOnCloud9

First, I just want to say none of the BlogOnCloud9 links in this post are affiliate, in case you thought this was just a blatant sales pitch… About a couple of months ago, I noticed that my site was having loading issues. I ran it through a load time analyzer and was shocked at how… [Continue Reading]





