Social Media * Marketing * Influence
If I’m a barman, I use a bottle opener to open a bottle of wine.
If I’m a hairdresser, I use a comb to style.
But this is simple – this is using tools for their specific use. We can all do that.
I can also use a bottle opener with my kid to pretend we’re drilling for oil at the beach.
Or I can use a comb with a sheet of paper and make a musical instrument.
Tools are what we teach them to be. Imagine the possibilities if we all took up teaching?
About DannyDanny Brown is Chief Technologist at ArCompany, helping clients turn social media intelligence into business results. He’s the co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing, described as "the book that will change the way we do business today." He’s an award-winning marketer whose delivered results for organizations like Microsoft Canada, BlackBerry, FedEx, Ford Canada and LG Electronics, and his blog is recognized as the #1 marketing blog in the world by HubSpot.
Nice post Danny. Ties is with @mitchjoel and Sir Ken Robinson http://www.twistimage.com/blog/archives/how-to-make-money-using-social-media/
Nice post Danny. Ties is with @mitchjoel and Sir Ken Robinson http://www.twistimage.com/blog/archives/how-to-make-money-using-social-media/
Danny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing.
All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada LicenseDanny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. [Read More…]
In his book 