Why Affiliate Marketers Piss Me Off

Stop hiding affiliate links

First, a caveat. Not all affiliate marketers piss me off. I’m not against anyone making money through products they endorse. Heck, I promote the Headway theme and BlogOnCloud9 web hosting services (both affiliate links) because I believe they offer the best combination for WordPress bloggers. But you’ll notice there’s an affiliate disclosure there, and that’s… [Continue Reading]

Social Media Bashing is Boring as Hell

Social media bashing

There’s a fair few blog posts doing the rounds about social media. How its practitioners are snake-oil salesmen. Why everyone’s just out to make a quick buck. How businesses are being ripped off by consultants who charge an arm and a leg for their time and deliver very little back in return. One of the… [Continue Reading]

Around the Web

Around the web with Danny Brown

For someone who’s written about guest posting a few times, as well as recommended the benefits of it to clients when talking about Blog 101, I haven’t really done a lot of guest posting myself. I’ve had brilliant guest authors here, but not really written too many myself. Maybe I should revisit my own post…… [Continue Reading]

Why Loyalty and Mobile Marketing is the Future for Retail

Loyalty card examples

You’re a customer that does all your food shopping at your favourite grocery or deli store. When you get there, you see the normal weekly flyer that has the current offers. Some you might be interested; others, not so much. So you flick through the flyer, then leave it at the bottom of the shopping… [Continue Reading]

Imagine If

Instead of blowing $50,000 on the staff Christmas party, companies offered employees the option of a smaller bash and donated the rest to a local charity. Instead of sending employees on a team-building exercise to the woods, companies sent them on a team-building exercise to renovate a playground in a run-down area. Instead of always… [Continue Reading]

You Scratch My Back

How much information is free information? How much should be guarded and how much should be shared? If you’re asked by someone, “How do you do this?” or “What methods work for you?”, should there always be an answer? Say you receive a request from someone asking about some of your business practices or approaches.… [Continue Reading]

Welcome Back, #12for12k

Back in December 2008, I launched the 12for12k Challenge with the help of some great friends. A social media-led charity initiative, it was a project that I always had belief in, but you never know how something like that will go. Thankfully, because of you, it went better than I could have ever hoped for.… [Continue Reading]

Are You Selling Baldness Cream to Seth Godin?

Selling baldness cream to Seth Godin

You like Seth Godin. You hear he’s speaking at an event in NYC so you sign-up for your ticket. Others have signed up too because, well, Seth Godin always offers excellent knowledge and you want to catch up with the latest news from him. There’s you and 200 other folks in the audience. Seth’s talking,… [Continue Reading]

Social Media Roadmaps

Social media strategist Kapil Apshankar

This is a guest post by Kapil Apshankar, an innovative social media strategist. He writes about tips, tricks and techniques that help his readers score higher in social media at Social Media Notebook. Kapil also maintains a personal blog, Spring Rainbow, which captures his life away from social media. He can be reached via Twitter… [Continue Reading]