This is a guest post by Antonia Harler, an Austrian and soon-to-be graduate who wrote her diploma thesis about Twitter as a tool for Relationship Marketing. She’s awesomely quirky as well as open-minded and she’s also kind of a big deal . For more information check out her blog Social Glitz or follow her on Twitter @antwizzel. When Danny asked me to write this guest post about how social Austria is, my reaction was “hell yes”. One of the reasons…
Over at Bonsai Interactive, we made an art video on how to draw a bonsai tree, but we’re not sure of the results. So… we want you to show us the way. Draw your interpretation of a bonsai tree (either yourself or with friends) and then upload to the Bonsai Interactive Facebook page wall (and hey, feel free to give us a quick Like while you’re over there if you haven’t already). The best will get a cool little bonsai…
This story caught my eye today. It’s about a little 10-year old boy who’s dying from muscular dystrophy. As part of his dying wishes, Tanner traveled to New York to take a tour through Central Park. He flew with Air Canada. In Canada, the name Air Canada is synonymous with “Who Cares Canada” instead. Simply put, they’re pretty much the crappest airline around. Yesterday, however, they outdid themselves. They broke Tanner’s $15,000 wheelchair. This is an 10-year old boy who…
If I have to ask you twice to explain what you do, your elevator pitch needs work. If I give up on your phone tree, your communication options aren’t good enough. If I Google you and you’re not on the first page, you’re not getting my attention. If I don’t understand your FAQ’s, your product or service is being lost. If I get lost on your website, you’re closing the door in my face. We live in a world of…
Two blog posts caught my eye today. The first was The Art of Blog Commenting by Arik Hanson, and the other was The Time for Location-Based Marketing is Now by Gini Dietrich. Two different blog posts – Arik’s (as the title suggests) is about blog comments, while Gini’s is about platforms like Foursquare and Gowalla and acts as a rebuttal to a recent Forrester report. Yet despite being different, they’re both very much tied together by one defining factor –…
If you’re a regular reader or visitor here, you’ll know that my blog has undergone a bit of a style redesign this weekend. Out goes the blue and orange feel, and in comes a bolder, fresher look with cleaner lines and a nice mix of red, white and grey. It’s a colour scheme I’ve always liked and forms the design basis behind both Bonsai Interactive and the SRM Group. The awesome logo and banner (and the mix of the colour…





















