So today’s post was going to be a look back at two years of blogging here, and some of the things that have happened since I made this my main blog on September 30 2008. Then I read a blog post from a dear friend that stopped me in my tracks. And completely changed what this post would be. Stacey Monk is a girl in Florida who co-founded the Epic Change charity program with another mutual friend, Sanjay Patel. Epic…

We’re always battling some kind of balancing act – finances versus wants/needs, further education versus joining the workforce, overtime at work versus time with our families. Sometimes we make the right decisions, sometimes we don’t. This is just as true with our online personas, and how we portray ourselves in our interaction with others. Whether it’s on Twitter, via our blog, on Facebook or otherwise, what we do and say defines us. Sure, we want to share a bit of…

Greg Verdino’s new book, microMARKETING: Get Big Results by Acting and Thinking Small is already generating some great buzz because of one of the ways the book is being marketed. Living up to the book’s premise, Greg and his partner at Powered, Inc., Aaron Strout, decided to forgo the usual blogger outreach program and target a select few based upon expertise in certain areas. This was handled by Alexandra Kirsch, Social Media Coordinator for Planned Television Arts, and it’s an…

Hey there. So I’m currently fighting a virus at the minute that’s left me pretty zonked out and listless. I’ve had signs of it all week, but this morning it hit me hard. So, while I’m “absent”, so to speak, why not check out some posts you may have missed? You can find them here. Or, introduce yourself to the bloggers that sit on my reading list. You never know what gold you might find. Cheers, and see you soon….

Yesterday I shared two posts I thought you should read over at the Spin Sucks blog. One of them was by Gini Dietrich and looked at how the PR industry is letting itself down when it comes to blogger outreach programs. This post in particular has sparked a great debate in the comments section on good PR, poor PR and more. It’s a great read and well worth checking out. Today, I want to share an example of a great…

The great thing about blogs is they offer a great starting point for discussions. The blogger offers his or her take, and then the comments provide even more juice. So I’d like to point you to two blog posts you should read today (both, handily enough, over at the awesome Spin Sucks blog). Five Signs that a Social Media Star’s Reputation is Spin is a great guest post by the very smart Liz Strauss, and looks at how many social…

Seth Godin’s a very smart guy. He introduced the concept of permission marketing. He’s also written a slew of business and marketing bestsellers, and has one of the foremost blogs on marketing today (also my favourite marketing blog). Basically, Seth’s usually bang on the money and that’s why people listen when he speaks. But for me, his blog post today about whether we care about privacy or not (and his example of Facebook to make the point) is off the…

Over at Start Blogging Today (disclosure – I’m a partner in the program), we talk about how you can use your blog as a homebase to help you with your business. We also show you how to get up and running with your blog and keep growing it from a personal angle – it’s not just for business owners and entrepreneurs. However, there’s a lot of stuff there that can help you turn your blog into a business for you….

As the new Twitter continues to role out across the network, it’s clear that the micro-blogging platform intends to be here for the long-term. Its initial use as a short message system has evolved into a truly multi-faceted and game-changing platform. Business, cause marketing, non-profits, customer service, lead generation and more – Twitter really does have something for everyone. A lot of blogs (mine included) often concentrate on the best ways to use Twitter for business, and there’s nothing wrong…

Joining the likes of Alltop and Social Media Today, new website Social Media Informer aims to collate the best social media news articles and blog posts and offer a one-stop shop for your social media needs. With its tagline “The Best Content about Social Media for Business”, Social Media Informer sets its stall out from the start. Instead of having news that may or may not be social media-related from blogs and newsfeeds that are loosely tied to social media…