• Why Your Strength Within Lies Without
    Often we're afraid to show our failings because we think it's a sign of weakness. But real strength comes from accepting perceived weakness and how we shoulder it. 
     http://dannybrown.me/2012/02/22/strength-within-or-without/
  • Why Research is Key and How to Create a Research Station For Your Social Media Strategy
    Social media allows research to be involved like never before in the marketing mix. Which is why having something like a research station is key.  
     http://dannybrown.me/2012/02/20/social-media-research-strategy/
  • The Clear and Continuing Need for Blogger Outreach Specialists at PR Agencies
    The need for a good blogger outreach program is becoming increasingly important for PR agencies. So why do so many still miss the boat when it comes to getting blogger outreach right? 
     http://dannybrown.me/2012/02/19/blogger-outreach-pr-agencies/

Caring Across Continents – The Next Phase of #12for12k

Sep 8 2010
Posted By Danny in 12for12k
19
Caring Across Continents – The Next Phase of #12for12k

“As I see it, there are two great forces of human nature: self-interest, and caring for others.” Bill Gates. Say what you will about Bill Gates, the man has a great point. It’s the kind of thinking that drives me, and is almost a mantra for the whole 12for12k project that I started with the help of friends back in December 2008. Since then, a ton of folks have become great friends and supporters, and taken the initial idea to…read more

Your Best Work is You

Sep 6 2010
Posted By Danny in Insights
52
Your Best Work is You

If you were asked to give someone a link to your best work, what link would you share? For me, some spring to mind, but who’s to say they’re my best work? Perhaps my favourites for whatever reason, but best? I don’t know. And what defines our best work? Is it the educational post about using the latest social media tool or application? Is it the blog post about a charity that you’re involved in? Or is it just an…read more

Email or RSS – Feeding the Inbox

Sep 4 2010
Posted By Danny in Insights
39
Email or RSS – Feeding the Inbox

If you’re a blogger, how easy are you making it for people to subscribe to you? Sure, just having the standard RSS feed is fine, and a lot of blog readers use this and this alone. Yet email subscription – or the option of one – is becoming more popular and offers your readers more choice – always a good thing. My personal preference is email subscription. I do use Google reader but I find I can miss some great…read more

My Comment Policy

Sep 2 2010
Posted By Danny in Insights
33
My Comment Policy

One of the things I’ve been considering for a while is having an official comment policy. It’s not because I feel I need one, per se – the community here is one of the best on the web. I feel incredibly lucky to have you guys come here and share your views, because you always treat both me and your fellow commenters with respect when discussing something I’ve written. That hasn’t changed. So why a comment policy? Simple – it…read more

Using Facebook Like to Market Your Business

Sep 1 2010
Posted By Danny in Insights
27
Using Facebook Like to Market Your Business

According to new figures released by a joint survey between Exact Target and CoTweet, Facebook users use the Like option for a brand for one overpowering reason – discounts and special offers. Surveying 1,550 U.S. respondents aged 15 and older from March 2009 to April 2010, the results found that a whopping 40% of consumers like a brand or company on Facebook to “receive discounts and promotions.” When it comes to getting freebies, 36% would like a brand who offered…read more

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