As social media continues its assault onto the mainstream audience, one of the side-effects has been the emergence of the view that marketing isn’t allowed in the space. Conversations on blogs, Twitter, LinkedIn and elsewhere are vocal in the opinion that marketing is dead; we choose who we buy from and whose reputation we ruin;… [Continue Reading]
Last week, I asked for your help in coming up with a name for a new series I’m starting on the blog. With more than 80 comments (some including multiple suggestions), it was really hard to choose from the very awesome names you came up with. After a sifting process and a lot of back… [Continue Reading]
Breaking out on your own is hard. Just ask anyone that runs their own business, and you can pretty much guarantee that the one answer that will be consistent across the board is that it’s hard to be your own boss. No guaranteed pay-check; no water-cooler conversations to split the day up; no big corporate… [Continue Reading]
There’s a lot of talk about relationships in business, and how to make business more human. There’s also a lot of talk about how businesses need to be more like friends, and treat people the way you would your friends if you want to succeed. Add in the view that businesses and their clients should… [Continue Reading]
While you might come here to read about social media; or marketing; or strategy; or statistics; it’s always nice to step back and read blogs from outside the business and social media circle. So, over on my Facebook page last night, I asked for recommendations of blogs that weren’t business, to see what inspired others… [Continue Reading]
Footprints in the sand are fleeting – a transient snapshot in time that disappear when the tide comes in. Even the footprints that are further in eventually become invisible alongside a million other footprints. But for that moment in time, they’re physical. They’re proof that you did something. That you existed. Some folks might say… [Continue Reading]
There’s a lot of news about disclosure online at the minute. I’ve written about it a ton of times (and spoke about it over at Joe Hackman’s radio show), and smart bloggers like Lorelle are giving some great tips on how bloggers (and other online network users) should go about disclosing their affiliate or professional… [Continue Reading]
You’ve become lazy. You’re no longer smart. You’re a shadow of the clever person you really could be. Don’t feel bad – I am too. We all are. We used to be questioning; now we just ask questions. Blame social media. Actually, don’t – blame social media and crowdsourcing. Penned by Jeff Howe in a 2006 Wired… [Continue Reading]
Beginning on Sunday January 30, I’ll be running an ongoing series on the blog that answers a new question each week from you, the readers. It might be on strategy; marketing; building loyalty; business; blogging; social media; and more. Originally I was going to call it Sunday School, since it’ll be posted on a Sunday… [Continue Reading]
Location based (or geo-located) marketing is getting a huge amount of buzz at the minute, as Twitter apps connect location tweets to its service, Foursquare is credited with Domino’s Pizza’s UK success and smartphone users get ready for augmented reality to guide their leisure time. And then there’s Facebook’s continued assault on world domination with its new Places… [Continue Reading]
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VP, Product Intelligence at Jugnoo Inc., an internet and media technology company for consumers and business. Award-winning marketer and blogger, and author of The Parables of Business, offering business strategies and advice through the art of storytelling. All thoughts on this blog are my own, and do not necessarily reflect the views of either employers and/or clients. [Read More…]
All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada License All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada License