• Why Your Strength Within Lies Without
    Often we're afraid to show our failings because we think it's a sign of weakness. But real strength comes from accepting perceived weakness and how we shoulder it. 
      http://dannybrown.me/2012/02/22/strength-within-or-without/
  • Why Research is Key and How to Create a Research Station For Your Social Media Strategy
    Social media allows research to be involved like never before in the marketing mix. Which is why having something like a research station is key.  
      http://dannybrown.me/2012/02/20/social-media-research-strategy/
  • The Clear and Continuing Need for Blogger Outreach Specialists at PR Agencies
    The need for a good blogger outreach program is becoming increasingly important for PR agencies. So why do so many still miss the boat when it comes to getting blogger outreach right? 
      http://dannybrown.me/2012/02/19/blogger-outreach-pr-agencies/

Why We Don’t Charge for Blog Topics

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Why We Don’t Charge for Blog Topics

Over at For Bloggers By Bloggers, we offer free weekly blog topics every Saturday. A collection of various ideas, titles and niches, it’s to help bloggers get inspiration when they hit the blog topics wall. As bloggers, we know how difficult it can be to come up with just the right idea sometimes. It could just be that your mind is a little empty on a given day, or you’re not quite sure how to make the next post seem…read more

Is CheckPoints Showing the Way Forward for Location Based Services?

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Is CheckPoints Showing the Way Forward for Location Based Services?

Despite there being 6.5 million users on Foursquare and almost a million users on Gowalla, location based services still haven’t enjoyed the uptake of other social network sites. Most reasons cite the lack of innovation from marketing companies and businesses using these services, saying there aren’t any real incentives to check into locations just to receive bland rewards. Although Facebook has entered the fray with Facebook Places, there’s still a lot of confusion about the benefits of location based services…read more

Social Media and the New Marketing

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Social Media and the New Marketing

People ask where marketing fits in with social media, and if it still has a place as consumers and “normal people” enjoy a bigger say in how successful a product is. To help with this, here’s a short and simplified presentation that offers a new take on an old method (the Four P’s of Marketing) and an overview of what this means for you. It’s not meant to be an exhaustive look; more an easily digestible social media and marketing…read more

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