Social Media * Marketing * Influence
People talk about influence – what it is, how to get it, how influence is guided by numbers and how to attract the attention of influencers for promotional needs. There’s no doubt that influence is a constant hot potato. But sometimes, influence comes from the strangest of places. Sometimes influence comes from folks we might [...]
A friend of mine went to a Social Media for Small Business conference recently. He’s a small business owner, and has been thinking about using social media for a while. He enjoyed the conference and made some great connections while there. Yet something he said worries me, and that’s the need to be everywhere. According to [...]
This is a guest post from Yvette Pistorio of Cision. Two shifts have dramatically changed the way media and public relations professionals interact over the past few years: the move away from email in favor of online social channels, and the emergence of versatile, freelance content creators who are as comfortable writing magazine articles as [...]
Danny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing.
All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada LicenseDanny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. [Read More…]