The Sunday Share – Publisher, the New Marketeer

As a business resource, Slideshare stands pretty much head and shoulders above most other content platforms.

From presentations to educational content and more, you can find information and curated media on pretty much any topic you have an interest in.

As a research solution, Slideshare offers analysis from some of the smartest minds on the web across all verticals. These include standard presentations, videos, multimedia and more.

Which brings us to this new Sunday Share feature.

Every week, I’ll be sharing a presentation that catches my eye and where I feel you might be interested in the information inside. These will range from business to content to social media to marketing and more.

This week, a short but interesting Slideshare from George Zarkadakis of content marketing agency Xplain.

It takes a look at how content is forcing marketers to reevaluate their outreach, and to think like publishers if they want to succeed.

Enjoy.

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Buy Danny's Book!
In his book Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing, Danny Brown goes beyond social influence scoring and gives you a start-to-finish blueprint for making influence marketing work in your organization.

Co-authored with Sam Fiorella and featuring case studies, empirical evidence, digital workshops and much, much more, this book will redefine how you look at influence marketing.

Buy your copy of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing today. You can also buy from Barnes & Noble.

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