The Sunday Share – Social Media Measurement for Solo PR Pros

As a business resource, Slideshare stands pretty much head and shoulders above most other content platforms.

From presentations to educational content and more, you can find information and curated media on pretty much any topic you have an interest in.

As a research solution, Slideshare offers analysis from some of the smartest minds on the web across all verticals. These include standard presentations, videos, multimedia and more.

Which brings us to this week’s Sunday Share.

Every week, I’ll be sharing a presentation that catches my eye and where I feel you might be interested in the information inside. These will range from business to content to social media to marketing and more.

This week, an excellent Slideshare from award-winning PR professional Kami Huyse, founder of Zoetica Media, offering communication services for non-profits and social good.

For many businesses, measuring social media is still an enigma, yet it’s key to knowing whether your strategies are working or not.  This presentation shares how to design PR and marketing programs in social media from the beginning, and what tools can be used without breaking the bank.

Enjoy.

**********************************************************************
Buy Danny's Book!
In his book Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing, Danny Brown goes beyond social influence scoring and gives you a start-to-finish blueprint for making influence marketing work in your organization.

Co-authored with Sam Fiorella and featuring case studies, empirical evidence, digital workshops and much, much more, this book will redefine how you look at influence marketing.

Buy your copy of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing today. You can also buy from Barnes & Noble.

**********************************************************************