Why We Need The I Don’t Care Button on Facebook (Infographic)

Why We Need The I Don’t Care Button on Facebook (Infographic)

I don’t normally share infographics here on this blog, as I find most to be a mess of anecdotal data and limited research. However, as someone who’s been going through a culling process on Facebook for many of the reasons listed in this infographic, I thought this was a fun one to share.

Designed by Alessandro Di Ruscio, founder of “infocomics” website The Maple Kind, Why We Need The I Don’t Care Button on Facebook pokes fun at some of the status updates that find their way into our streams every day.

Alessandro’s mission is to make infographics that are funny and waste your time, as opposed to the ones that don’t teach you anything and waste your time. Seems he’s onto something there.

You can check out his other infocomics here.

Courtesy of: The Maple Kind – Where infographics meet comics and bullshit!

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Danny Brown
Co-author Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. #1 marketing blog in world as per HubSpot. Husband. Father. Optimist. Pragmatist. Never says no to a good single malt. You can find me on Twitter - Google+ - LinkedIn.
76 comments
rtolido
rtolido

@othertwice still think there's a market for a social network with things going on that nobody cares about. If Snapchat can do it, so can we

alexandrakfox
alexandrakfox

@thehometruths while funny, I beg to differ! Think the problem lies with those who don't care - don't have a Facebook and then moan!

alexandrakfox
alexandrakfox

thehometruths while funny, I beg to differ! Think the problem lies with those who don't care - don't have a Facebook and then moan!

cotedazurprop
cotedazurprop

thehometruths careful! It covers just about every aspect of FB!! Lol

Tinu
Tinu

My only addition would be a middle finger. That looks like an index finger to me.

jkempAPR
jkempAPR

amvandenhurk DannyBrown This brought a smile to my day - thanks for the humor!

BelindaSummers
BelindaSummers

Well, I don't agree with the 'I don't care button' or neither like those sample Facebook post above in the infographics. For me, it's about choosing those people whom to 'ignore' and 'confirm'. Maybe, that's what Mark had probably answer. It's about using the social media smartly, like if you don't want some annoying friends you can always unfriend or ignore them. Using this 'I don't care' button will only display rudeness and might even create quarrel. Instead of this, how about we start in creating and raising awareness in how to use social media responsibly. :)

BelindaSummers
BelindaSummers

Well, I don't agree with the 'I don't care button' or neither like those sample Facebook post above in the infographics. For me, it's about choosing those people whom to 'ignore' and 'confirm'. Maybe, that's what Mark had probably answer. It's about using the social media smartly, like if you don't want some annoying friends you can always unfriend or ignore them. Using this 'I don't care' button will only display rudeness and might even create quarrel. Instead of this, how about we start in creating and raising awareness in using social media responsibly. :)

OphelieL
OphelieL

For all this talk about how social media is now the glue that holds people together... I find myself barely checking my Facebook feed, and I work in social media day in, day out. It's not so much that I need an "I don't care" button, but that I care so little that I stopped reading. The interesting conversations are happening on G+ and on Twitter, so that's where I go. 

OphelieL
OphelieL

For all this talk about how social media is now the glue that holds people together... I find myself barely checking my Facebook feed, and I work in social media day in, day out. It's not so much that I need an "I don't care" button, but that I care so little that I stopped reading. The interesting conversations are happening on G+ and on Twitter, so that's where I go.

Neicolec
Neicolec

Despite all the talk from non-Twitter users about not wanting to see someone's "What I had for lunch" tweet, it's really Facebook where most of that stuff ends up...

Latest blog post: Are you a copyright hypocrite?

Neicolec
Neicolec

Despite all the talk from non-Twitter users about not wanting to see someone's "What I had for lunch" tweet, it's really Facebook where most of that stuff ends up...

nonchalantsavant
nonchalantsavant

Then what?  The "I Don't Care That You Don't Care" button? Isn't this the same sort of thing that could lead to nuclear annihilation?

nonchalantsavant
nonchalantsavant

Then what?  The "I Don't Care That You Don't Care" button? Isn't this the same sort of thing that could lead to nuclear annihilation?

prosperitygal
prosperitygal

Do I dare ask if you read the reason why they ( Facebook) decided to NOT use a  dislike or I don't care button?

While I get it we all care about different things, our brains naturally lean to the negative as a survival instinct.  It does not need reinforcing by clicking on a button via FB to hard wire that thinking anymore.

I did enjoy the screenshot of the desktop though, snort.  Glad I do not work with you Danny, we'd have killed each other by now with your antics.

prosperitygal
prosperitygal

Do I dare ask if you read the reason why they ( Facebook) decided to NOT use a  dislike or I don't care button? While I get it we all care about different things, our brains naturally lean to the negative as a survival instinct.  It does not need reinforcing by clicking on a button via FB to hard wire that thinking anymore. I did enjoy the screenshot of the desktop though, snort.  Glad I do not work with you Danny, we'd have killed each other by now with your antics.

thehometruths
thehometruths

alexandrakfox I just 'hide' anyone who tries to puncture my bright mood ;o)

thehometruths
thehometruths

cotedazurprop it does! Maybe we need a 'thumbs down'

Danny Brown
Danny Brown moderator

@BelindaSummers Smartness comes with time. You can't know who you're connecting with until you actually connect and they start sharing, which is when you get the real "them". Just look at the political crap on Facebook during the US election - the amount of people I unfriended was crazy.

Ironically, perhaps a button like this - even though it's just meant as a joke - will make people think about how they use social and be more responsible... ;-)

Mark Longbottom
Mark Longbottom

@BelindaSummers you are right, problem is that people always blame technology when really it's not doing anything wrong and neither are the creators other than they should work on abuse a little quicker. But that's life, i was just on a bus and heard some ridiculous conversations but did i hold a flag in the air saying i don't care........

Danny Brown
Danny Brown

BelindaSummers Smartness comes with time. You can't know who you're connecting with until you actually connect and they start sharing, which is when you get the real "them". Just look at the political crap on Facebook during the US election - the amount of people I unfriended was crazy. Ironically, perhaps a button like this - even though it's just meant as a joke - will make people think about how they use social and be more responsible... ;-)

Mark Longbottom
Mark Longbottom

BelindaSummers you are right, problem is that people always blame technology when really it's not doing anything wrong and neither are the creators other than they should work on abuse a little quicker. But that's life, i was just on a bus and heard some ridiculous conversations but did i hold a flag in the air saying i don't care........

Danny Brown
Danny Brown moderator

@OphelieL I think it's different for everyone, though I definitely hear you on the "fatigue" when your job is being heavily in the space. I have to admit, my biggest enjoyment and interaction comes from Facebook, with G+ growing and Twitter dwindling. It used to be Twitter all the way. Funny how people change. :)

Danny Brown
Danny Brown

OphelieL I think it's different for everyone, though I definitely hear you on the "fatigue" when your job is being heavily in the space. I have to admit, my biggest enjoyment and interaction comes from Facebook, with G+ growing and Twitter dwindling. It used to be Twitter all the way. Funny how people change. :)

Danny Brown
Danny Brown moderator

@nonchalantsavant Either that or an implosion of social media unicorn herders. Either way, could be fun to watch. 

Danny Brown
Danny Brown

nonchalantsavant Either that or an implosion of social media unicorn herders. Either way, could be fun to watch.

Danny Brown
Danny Brown moderator

@prosperitygal See, I don't buy that, Michele. For me, most of that thinking comes from the same folks that call any disagreement or questioning of their thinking by using the lame "Haters gonna hate" sound bite. Besides, just providing a positive "view" of anything immediately skews opinion. Give me the honest approach any time.

Danny Brown
Danny Brown

prosperitygal See, I don't buy that, Michele. For me, most of that thinking comes from the same folks that call any disagreement or questioning of their thinking by using the lame "Haters gonna hate" sound bite. Besides, just providing a positive "view" of anything immediately skews opinion. Give me the honest approach any time.

Mark Longbottom
Mark Longbottom

@Danny Brown @OphelieL it has to make sense to the person involved - someone dragged me back to G+ only to put me off even more as all he posted was information about Linked in in a G+ community. There's good and bad everywhere.

Mark Longbottom
Mark Longbottom

Danny Brown OphelieL it has to make sense to the person involved - someone dragged me back to G+ only to put me off even more as all he posted was information about Linked in in a G+ community. There's good and bad everywhere.

prosperitygal
prosperitygal

@Danny Brown @prosperitygal Oh Danny surely you did not miss my point.  It is not about only serving a positive view of things.  It is about recognizing how our brains work and finding a solution that delivers value.

We have disagreed and agreed on many things, this one I disagree with because of my learning on our brains and it's natural proclivity.

Rule by mob happens over and over when we give the crowd the permission to use negative tools.  Our brains switch into primitive zone and it is not pretty. This video is a perfect example of what I am trying to share with you Danny.  I have not given anything that resembles "haters gonna hate" in my response, so that was a tad confusing for me.

I would like to hear you thoughts after seeing this video, then discussing how negative actions can accelerate in group settings, which is what facebook is ;)  and why I think having a negative button can start that roll down the hill.

http://www.youtube.com/watch?v=ennfeVSirDU

prosperitygal
prosperitygal

Danny Brown prosperitygal Oh Danny surely you did not miss my point.  It is not about only serving a positive view of things.  It is about recognizing how our brains work and finding a solution that delivers value. We have disagreed and agreed on many things, this one I disagree with because of my learning on our brains and it's natural proclivity. Rule by mob happens over and over when we give the crowd the permission to use negative tools.  Our brains switch into primitive zone and it is not pretty. This video is a perfect example of what I am trying to share with you Danny.  I have not given anything that resembles "haters gonna hate" in my response, so that was a tad confusing for me. I would like to hear you thoughts after seeing this video, then discussing how negative actions can accelerate in group settings, which is what facebook is ;)  and why I think having a negative button can start that roll down the hill. http://www.youtube.com/watch?v=ennfeVSirDU

Danny Brown
Danny Brown moderator

@prosperitygal When Facebook get serious about tackling real bullying and hate speech on their site, then I'll give them kudos for any perceived altruistic reason for not wanting a dislike button. Until then, anything they say about positivity is a double standard.

prosperitygal
prosperitygal

@Danny Brown @prosperitygal Yes it is an extreme example for a reason.  The same reason Facebook said they will not have a dislike button.  Once a dislike button is hit, it starts to hardwire the action to the brain and negative actions come faster.

Just like it only takes a small group to start a bully session on social media.  Actions have repercussions.  We make it easier for people to start hitting dislike... it starts a domino effect.  Human behavior and their primitive brain is what responds first.  Critical thinking requires people to step into another form of the brain process.  Frankly you and I have seen enough of people who do not tap into that next phase enough.

Again, the same reason Facebook has stated they will not us a dislike button.

Danny Brown
Danny Brown moderator

@prosperitygal That's an unrealistic example, Michele. First, Marina was using art to provoke actions, by providing various tools and accessories. She's famous for pushing limits - look at Rhythm 10 and Rhythm 5 for examples:

http://en.wikipedia.org/wiki/Marina_Abramovi%C4%87

The ones detailed in the video are not something you'd expect in every day life in the same setting at the same time. It encourages attraction of like-mindedness, which is not usual human behaviour.

For every group think of negativity, there's equally the groupthink of positivity, as highlighted in numerous stories every day. There are also singular examples.

The point being, people make decisions (even in crowds) to participate or walk away. A silly Facebook button option is a far cry from encouraging people to cut you.

prosperitygal
prosperitygal

Danny Brown prosperitygal You have a point there Danny. Whew human behavior, what a ball of yarn.

Danny Brown
Danny Brown

prosperitygal When Facebook get serious about tackling real bullying and hate speech on their site, then I'll give them kudos for not wanting a dislike button. Until then, anything they say about positivity is a double standard.

prosperitygal
prosperitygal

Danny Brown prosperitygal Yes it is an extreme example for a reason.  The same reason Facebook said they will not have a dislike button.  Once a dislike button is hit, it starts to hardwire the action to the brain and negative actions come faster. Just like it only takes a small group to start a bully session on social media.  Actions have repercussions.  We make it easier for people to start hitting dislike... it starts a domino effect.  Human behavior and their primitive brain is what responds first.  Critical thinking requires people to step into another form of the brain process.  Frankly you and I have seen enough of people who do not tap into that next phase enough. Again, the same reason Facebook has stated they will not us a dislike button.

Danny Brown
Danny Brown

prosperitygal That's an unrealistic example, Michele. First, Marina was using art to provoke actions, by providing various tools and accessories. She's famous for pushing limits - look at Rhythm 10 and Rhythm 5 for examples: http://en.wikipedia.org/wiki/Marina_Abramovi%C4%87 The ones detailed in the video are not something you'd expect in every day life in the same setting at the same time. It encourages attraction of like-mindedness, which is not usual human behaviour. For every group think of negativity, there's equally the groupthink of positivity, as highlighted in numerous stories every day. There are also singular examples. The point being, people make decisions (even in crowds) to participate or walk away. A silly Facebook button option is a far cry from encouraging people to cut you.