TOTAL SHARES 154

Remember the good old days of blogging? Come up with something to say, write it down, hit Publish, and onto the next piece whenever that came to mind.

Now we have to worry about content authority, author rank, Hummingbird, content overkill, content optimization, etc, etc.

It seems we spend so much time worrying on the presentation, we lose track of the real reason we blog – love.

Love for the content; love for the experience; love for the audience; love for the reason to publish.

Sometimes we need to say “Screw you, content rules”, and Just. Hit. Publish.

TOTAL SHARES 154
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31 Comments on "Remember When We Just Hit Publish?"


Ari Herzog
11 months 19 days ago

Works for me. Say what you want in as little words as you want. Forget about everything else, frankly.

JohnYeoman
1 year 11 days ago

Danny Brown Howie Goldfarb  True, Danny. Time was, when someone said ‘Don’t get paranoid about Google, it doesn’t own the web yet’ it was true. But now it does own the web. And total information leads to total power, which leads to total corruption. (Lord Acton). Cory Doctorow forecast that dystopic world with his story Scroogled, in 2007. And now we’re living in it.

Danny Brown
1 year 11 days ago

Craig McBreen  Looking forward to it, mate.

Danny Brown
1 year 11 days ago

Howie Goldfarb  HA! I write for OPENforum, so got that too. Yes, I hear you, it’s almost impossible to even try “game” Google anymore, with all the algorithm changes they keep pressing through.
Having said that, I’ve lost faith in them to be impartial anymore, with all the stupid penalties they’re dishing out. No single company should be in charge of “policing” the web, yet that’s what Google is aiming towards. No thanks.

Howie Goldfarb
1 year 13 days ago

Well said.

I just got an email this week from AMEX Open Forum. Subject? SEO: Cracking the Code

Funny how marketers and shysters care. But Google fights this. They don’t want anyone gaming the system or people leave the Google for elsewhere. And I use and love the Google. And if I ‘Crack the code’ with everyone else when I use the Google for myself…the results are going to suck.

DannyBrown
1 year 13 days ago

meldeardorff Damn skippy! Thanks, miss :)

ExtremelyAvg
1 year 14 days ago

Danny Brown ExtremelyAvg  LOL…you went over to my blog. And yes, it did. I’ve done very little that was productive in the book business this week. I decided I wanted to take a week and just throw myself into getting back into shape.
It will take a long time to succeed in this endeavor, but now that I’m past the first few painful days, I think it will be easy to make it a part of my routine.

DaveThackeray
1 year 14 days ago

Call me maverick or a bit bonkers – but I always do it the old-fashioned way.

Craig McBreen
1 year 14 days ago

Thanks for this, Danny!

I have a new site coming where I’ll just let ‘er rip. This way I can drop more F-Bombs like that red headed woman we both know and love 😉

JohnYeoman
1 year 14 days ago

Danny Brown  Thanks for your understanding, Danny. Indeed, I would never wish my award scheme to be sponsored as I’d then be at the mercy of the sponsor, who’d want to exploit the scheme for his/her own PR agenda. To return to the theme of brief blog posts, I’ve always thought that a long thoughtful post can start an enduring relationship whereas a terse one is like an air kiss from a stranger.

Danny Brown
1 year 14 days ago

Gotcha. No worries, I’m not a morning person so I hear you. :)
Thanks for the heads up on the fees, I’m seeing that more and more and was just curious of the thinking behind it and whether perhaps terminology was needed to reflect. Is it a conscious decision to avoid the need for sponsors, allowing you more leeway on entry terms?
Thanks again for the explanation. :)

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1 year 14 days ago

[…] Danny Brown ties this up so succinctly in my eBook on finding customers it makes me want to cry … […]

JohnYeoman
1 year 14 days ago

Danny BrownForgive me, I didn’t wish to be contentious. Perhaps my point – made too late at night – was that a post is usually
more extended and thoughtful. Now I see your last line: ‘Sometimes we
need to say “Screw you, content rules”, and Just. Hit. Publish.’ Okay, I
get it… BTW: I have to charge a modest fee for my story contest or I would have no means to pay for the prizes :)

AndraZaharia
1 year 14 days ago

danpandrea Well, doar nu puteau sa schimbe tema fix pt postarea asta. In restul timpului sunt sigura ca si ei muncesc dupa aceleasi reguli.

danpandrea
1 year 14 days ago

AndraZaharia mi se pare ironic ca vorbeste despre continutul pur si pagina ma intampina cu scrolling motion.

Mark Longbottom
1 year 15 days ago

Danny Brown makes sense, but then logic will always prevail. i like your point about not spending days over a piece too.

Danny Brown
1 year 15 days ago

CorinneRodrigues  Well thank you kindly, miss. :)

Danny Brown
1 year 15 days ago

ExtremelyAvg  But day 4 went well, so they must read it! :)

Danny Brown
1 year 15 days ago

StaffanNilsson  I don’t think SEO killed creativity as much as Google’s continued algorithm tweaks. It’s getting so that we’re worrying about what not to publish, as opposed to just hitting send and working the search part out alongside it.

Danny Brown
1 year 15 days ago

Mark Longbottom  Yep, I’ve never really been a fan of writing for a bot. I’ll respect SEO, but don’t want to be a slave to it and analyze every minor detail about optimizing – that’s when we run the risk of losing organic content for traffic-driven stuff.

Danny Brown
1 year 15 days ago

BilalJaffery  I’ve gotten to the stage where if I don’t have it finished in the same sitting, I trash it. I don’t want to fall into the trap of potentially over-analyzing something and losing the original meaning. I completely understand research pieces, but “just content” should flow as it comes out. At least, my preference. :)

Danny Brown
1 year 15 days ago

@Yeomanis  What’s your take?
On a different note, what’s the reasoning behind charging people to enter your contest for potential prizes? It’s not really an “award” if you have to pay for it; more like a raffle, no?

Yeomanis
1 year 15 days ago

This is a post?

BilalJaffery
1 year 15 days ago

StaffanNilsson  If anything, the latest updates made SEO all about the creativity. The games and tricks are no longer as beneficial as they once were.

BilalJaffery
1 year 15 days ago

I was just thinking about that last night, while polishing a post that I have been ‘writing for 3 days’!

Mark Longbottom
1 year 15 days ago

Just do it Danny, random people finding you is good but genuine human to human interaction or as I used to say people to people is so much better. Built one by one communities stay with you regardless of Facebook closing things down or Google adding another zoo animal to the conversation.
Keep hitting publish when it feels right not when it ticks a box 😉

StaffanNilsson
1 year 15 days ago

So true. SEO killed creativity?

ExtremelyAvg
1 year 16 days ago

Yeah, I still just hit publish. Of course, nobody reads my blog, so maybe I’m doing it wrong.

CorinneRodrigues
1 year 16 days ago

Danny, this one of the reasons I so admire you! :)

bowden2bowden
1 year 16 days ago

Yes, and I do! Thanks for this Danny.