Social Media is the Playground at Recess

david mullen

This is a guest post from PR professional David Mullen, whose insights into the industry always intrigue me. I read his blog often and ask why many of his suggestions on how PR can evolve aren’t standard practice yet, and I’m delighted he’s sharing his views here today. You remember those days. You would run [...]


Taking It Back to Basics

One of the things I’ve been toying with over the last few months is adding video posts. Well, today sees me jumping in (though I don’t think Chris Brogan, Gary Vaynerchuk or Amber MacArthur have anything to worry about). It’s scary – hopefully I don’t scare you too much! Two things: Yes, I have bad [...]


It’s Not All About The Blog

Image by magia3e via Flickr Should I have a blog? It’s one of the questions I’m asked most frequently when I sit down with a new client to discuss their online presence. They’ve seen other blogs – personal and professional – and they’re wondering if they should be part of the party. The answer isn’t [...]


The REAL Information Age

Ever wonder where the news of tomorrow will come from? Particularly now that “traditional media” seems to be on the decline? This excellent video from Albino Blacksheep may just offer some answers. My thanks to Mark Horvath for sharing this with me. If you enjoyed this post, please consider leaving a comment and subscribe to [...]


Competition and Changes

Image by presta via Flickr For regular readers of this blog, you’ve probably noticed the change in design. Again. Despite the previous one being in use for less than a month. So my apologies for any confusion – I swear I’m not going through an identity crisis! Unfortunately, while I did like the design of [...]


Acorns And Oak Trees

Image by Chris Campbell via Flickr I had the good (?) fortune to sit down with the CEO of a PR agency in Toronto recently. He had been at a seminar I attended regarding converging technologies and mediums and how they fit into the role of the PR professional. We got chatting and decided to [...]