Communication + Unity = Community

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Yesterday on Twitter I made the comment that communication + unity = community. A simple play on words, it seemed to hit the target with a lot of people. This guest post from Cathy Browne, a Canadian PR professional currently based in the US, takes that sentiment further and looks at how we can all [...]


Is BubbleTweet The Coolest Twitter App Yet?

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Now and again you come across something that’s just so cool you wonder why no-one did it earlier. Tonight I found one, thanks to Kevin Sherman – bubbletweet. Allowing you to record a video snippet and then have it displayed on your Twitter page for any new followers or visitors to see, bubbletweet is simple [...]


Forget Google, It’s All About The People

Image by suzukik via Flickr What do you use to track success? It’s one of the first questions I ask new clients when we sit down to discuss a new project or campaign. Most of the answers that come back are either Google Analytics, Yahoo Web Analytics or a similar platform. While these tools are [...]


Lessons From Pyromaniacs

Cover of Pyromania In 1983, the biggest-selling album in the US was Michael Jackson’s Thriller, still a pop classic more than 25 years later. The second biggest-selling album was from a relatively little-known (at the time) UK rock band called Def Leppard. The album was Pyromania. Selling more than 10 million copies in the US [...]


Internal Communications: A Social Media Freshman Among Upperclassmen

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This is a guest post from Jason Anthoine of workplace communications firm The Cohesion Group. It’s the result of an email Jason sent me asking whether I’d covered social media usage within organizations and a nice follow-on to an earlier post of mine looking at internal communication systems. I was intrigued by Jason’s email and [...]


Still Not Convinced? Check Out Twitter’s FollowFriday

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Despite its obvious benefits for communication, interaction and connecting, Twitter still finds itself labeled as a fad. (And my apologies to Chris Brogan who asked us not to talk about Twitter in 2009 – my bad!). Maybe it is a fad – maybe the detractors are right. But in the meantime, if you want to [...]