One of the things I’ve been considering for a while is having an official comment policy.
It’s not because I feel I need one, per se – the community here is one of the best on the web.
I feel incredibly lucky to have you guys come here and share your views, because you always treat both [...]
Category Archives: Musings
My Comment Policy
Using Facebook Like to Market Your Business
According to new figures released by a joint survey between Exact Target and CoTweet, Facebook users use the Like option for a brand for one overpowering reason – discounts and special offers.
Surveying 1,550 U.S. respondents aged 15 and older from March 2009 to April 2010, the results found that a whopping 40% of consumers like [...]
Why Affiliate Marketers Piss Me Off
First, a caveat. Not all affiliate marketers piss me off.
I’m not against anyone making money through products they endorse.
Heck, I promote the Headway theme and BlogOnCloud9 web hosting services (both affiliate links) because I believe they offer the best combination for WordPress bloggers.
But you’ll notice there’s an affiliate disclosure there, and that’s the part that [...]
Redefining Ordinary
Sometimes, in business, we wait for the extraordinary to appear before we make a move.
We wait for that one killer application or solution that will take us from Brand X to Brand Everyone Wants a Piece Of. We close doors on ordinary ideas because only extraordinary will sell.
But what defines ordinary?
Cancer research takes ordinary science [...]
Social Media Bashing is Boring as Hell
There’s a fair few blog posts doing the rounds about social media.
How its practitioners are snake-oil salesmen.
Why everyone’s just out to make a quick buck.
How businesses are being ripped off by consultants who charge an arm and a leg for their time and deliver very little back in return.
One of the better headlines I spotted [...]
Think Bigger Than You
A marketer and blogger I really admire, Mark W. Schaefer, wrote an excellent post about leadership the other day.
In it, he told the story of how he was inspired by George Bergeron, the Group President of one of the companies Mark worked for.
On George’s desk was a sign that had three simple words – “Leaders [...]
Around the Web
For someone who’s written about guest posting a few times, as well as recommended the benefits of it to clients when talking about Blog 101, I haven’t really done a lot of guest posting myself.
I’ve had brilliant guest authors here, but not really written too many myself. Maybe I should revisit my own post…
Having said [...]
Why Loyalty and Mobile Marketing is the Future for Retail
You’re a customer that does all your food shopping at your favourite grocery or deli store.
When you get there, you see the normal weekly flyer that has the current offers. Some you might be interested; others, not so much. So you flick through the flyer, then leave it at the bottom of the shopping cart.
You [...]
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All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada License.
