Social Media * Marketing * Influence
One of the biggest questions most businesses have about social media is what you should do when someone posts something negative about you. This could be a tweet, a Facebook status update, a mention in a LinkedIn group, a blog post, a video response to one of your YouTube videos – basically, anywhere where there’s [...]
There’s an old saying that any publicity is good publicity – but is it? Kenneth Cole might be questioning it, after the tweet in the image above – that tied his retail chain’s sale into the devastating events currently happening in Egypt – was picked up and discussed on various PR and marketing blogs and [...]
This is a guest post from Gini Dietrich, CEO of Arment Dietrich, Inc. Nearly three years ago I had to make the transition from working in the business to working on the business. It was a difficult transition (sometimes still is) because no one tells you how to do it. When I asked my peers, [...]
Danny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing.
All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada LicenseDanny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. [Read More…]