Third-party social media dashboard Hootsuite rolled out its new social analytics package overnight, and it’s a pretty sweet addition to what was already my favourite Twitter and social media platform.
While Hootsuite already had a basic analytics package in place (with extended information for premium account users), the new social analytics option is a whole new ball game.
Not only does it allow you to grab full analytics from your main social accounts – Twitter, Facebook, LinkedIn, Ping.fm, WordPress.com, etc – but [...]

Fact – 87% of consumers would switch brands to deal with companies associated with good causes. 87%.
That’s a whole lot of customers to lose if your business isn’t one that’s involved in good causes, either locally or nationally/internationally. Of course, making sure you support causes the right way is key too – no-one likes a bandwagon jumper, especially when it comes to helping people.
It’s something that coffee company Maxwell House clearly understands with their Brew Some Good initiative.
Waking Up the [...]

I was originally going to write a Christmas blog post of my own, to thank you all for continuing to be part of this little part of the web, and for giving up the time in your day to be here when you could be somewhere else.
But then I thought – it’s Christmas Eve, you’re probably busy preparing for tomorrow, and the last thing you want is another long-ass Christmas post to say what I hope you know I feel [...]

This post originally appeared over at For Bloggers By Bloggers. I’m reposting here as WordPress, and the various premium frameworks around, are becoming an increasingly important and adaptable toolset for any business, small or large and should be your starting point when building your presence online.
New to the premium WordPress theme scene, Catalyst looks to be the most in-depth and extensive premium WordPress theme currently on the market when it comes to dashboard options.
From the same guys behind the now-discontinued [...]

Hey there, and welcome to a very special blog post. Today, from 12.00 noon Eastern / 11.00am Central / 9.00am Pacific time, the blog is being given over to you and my very special guest, David Siteman Garland of The Rise to the Top.
David’s an entrepreneur extraordinaire, who helps businesses grow their success and shows them how to do it without any of the fluff you can often find from similar folks. He’s one of the most passionate people I [...]

As December begins and the Christmas season arrives in earnest, we wanted to share our Christmas message and say thanks to everyone that has helped make Bonsai Interactive Marketing such a pleasant success since launching six months ago.
Launching a business is never easy, but if we’re fortunate enough to continue to make the friends we have; work with the clients we have as well as new; and (hopefully) continue to do right by our families, then we can’t wait for [...]

I’ve written before why I’m passionate about creativity being allowed to shine.
Without it, we’d be left in a boring world where only the few would have a say in what we watch, say or do. Companies would be filled with drones, businesses would be drab affairs, and artists would be virtually non-existent.
We wouldn’t have videos like the one below, either, and that would be a shame.
Taking a fantastical look at the cityscape of Toronto, the video shows the immense scope [...]

This post is slightly different, in that I’m helping a friend help a friend out.
Last night, I saw a tweet from Jason Crouch about helping his buddy Nate Davenport out. The gist of the tweet is that Nate is trying to win a job at the very cool iwearyourshirt.com, where companies pay to have their brand promoted on a shirt, in a video.
IWYS started as one guy in 2009, but is now looking to have five folks on the roster [...]

At Bonsai Interactive, we’re big believers in helping our local colleges offer their students real-world business experience.
To that effect, we work with them to offer internships where business students from the likes of Mohawk College can put what they’re learning about into real-world situations.
More than just coffee order takers, our interns learn strategies, social media audits, marketing analysis and metrics, client pitches, media relations and more. We figure the students are already smart – all we want to do is [...]

This post originally appeared at For Bloggers By Bloggers, but I’ve been asked a lot of questions about theme changes and SEO settings recently, so I thought I’d share it here.
For any self-hosted WordPress blogger, the SEO Data Transporter plug-in from StudioPress could be one of the most useful plug-ins around.
Compatible with some of the most popular premium WordPress themes as well as SEO plug-ins, the SEO Data Transporter does exactly what it says on the tin – transports SEO [...]