Sunday Shorts – Canada Day Edition

Canada Day

Here in Canada, today is officially Canada Day. Celebrating the Constitution Act of 1867 (originally called the British North America Act), it’s the date that Canada became a country in its own right. I’ve been here since Christmas 2006, and I’ve never met kinder people, enjoyed more beautiful open land, and simply appreciated the culture [...]


Sunday Shorts – The Facebook Addiction Edition

Facebook

It’s the largest social network in the world, with almost 1 billion users. It’s (arguably) the de facto standard when people think social media. It’s the network (again, arguably) that any other achieves to be when launching. Simply put, Facebook has instilled itself in our culture like no other platform has, or probably will. Perhaps [...]


Sunday Shorts – Being Strategic About Social Media Edition

More cool facts about social media

Two years after social media really hit the mainstream, we’re still seeing people and companies fail to understand its importance and benefits. The soundbites still doing the round are telling: What’s the ROI of social media? Why should I care? Why do I need strategy when I can have a high Klout score instead? These [...]