Marketers are savvy.
Marketers make you want what you don’t need. Marketers embed a desire whether you’re hot to trot or not.
Marketers are the Ambassadors of Quan for sales targets and brand focus.
Or are they?
Does your decision rest on your head or your heart? Is there an emotional reason for buying something or a logical one?
Does it matter? As long as you buy, the marketer’s job is done, right?
Maybe, maybe not.
Take a look at some of the key tools in marketing’s make-up:

Target [...]