German car manufacturer Audi may be about to enter a PR shit storm, thanks to the naming of their social media campaign in the run-up to their Super Bowl ad. The campaign (run by Audi of America) is based around a new creation called the Green Police, who will spearhead a social media program to… [Continue Reading]
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Audi and the Super Bowl Social Media Shit Storm
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Filed Under: Insights, PR Tagged With: audi green police, bad pr, shit storm, social media
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