German car manufacturer Audi may be about to enter a PR shit storm, thanks to the naming of their social media campaign in the run-up to their Super Bowl ad.
The campaign (run by Audi of America) is based around a new creation called the Green Police, who will spearhead a social media program to build [...]
Tag Archive: bad pr
Audi and the Super Bowl Social Media Shit Storm
Shit is Still Shit No Matter How You Dress It
Okay, that’s a pretty bold title, and it may put some folk off, but sometimes you have no other way of saying something without diluting it.
I was watching a conversation unfold on Twitter the other evening about public relations, and why a lot of the PR industry is in disarray.
While the “bloggers and journalists don’t [...]
Maybe Some Authors Should Do Their Own PR
For some reason, I’ve suddenly started to get a few pitches from PR agencies and companies regarding business and marketing books. I’m not sure if that’s a good thing or a bad thing, but as I like to read I’ll take it as a nice bonus.
Going through the pitches, though, I’m beginning to wonder if [...]
Logan Movers Toronto and Adventures in Piss Poor Customer Service and PR
I don’t like to rant at his blog but Logan Movers of Toronto and their excuse for customer service (and incredibly bad PR) are a definite exception.
As you might know, my wife Jacki and I moved house this weekend. While this can be stressful enough, it becomes even more so when you get a moving [...]
Tipping the Scales
So there’s been plenty written about why bloggers hate PR people.
From lazy pitches to not knowing names and audience, there’s a veritable mish-mash of scorn poured on us PR nuisances from a lot of bloggers.
And, yes, some of it is warranted and trust me, I’m the first to call out bad PR practices.
But you know [...]
Melrose Jewelers, Rolex and Owen Wilson – The Sequel
Before I start this post, I just want to apologize in advance if it gets a little lengthy – it’s my response to a Cease and Desist letter I received last week.
Recently, I wrote about Melrose Jewelers and a press release they had issued. The release discussed actor Owen Wilson’s suicide attempt and said that [...]
There’s No Such Thing as Bad Publicity – Right?
Image via Wikipedia
There’s an old saying that any publicity is good publicity – but is it? True, a discussion about your company or business means that at least people are talking about you but is there a limit as to how far this should go and be accepted as a good thing?
A client approached a [...]
When Does Embellishing End and Lying Begin?
Image by ATENCION: via Flickr
Let me ask you a question – what’s your view of the PR industry? It doesn’t matter if you’re involved in it professionally, someone that uses its services or just an average person on the street – is it a positive or negative view?
I’m guessing that the majority of views about [...]
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