For anyone using social media, the benefits are obvious. The connections made, the advice and help shared, and the tools available to build brands both personal and professional. Yet for every one person that “gets it”, there are many more who don’t see its value. So who’s right? Is there even a right or wrong when it comes to social media?
Conversations in social media for marketing, PR, communications and community
Tag Archive: benefits of social media
There’s No I in Social Media
No matter whether you “get it” or not, there’s no denying that social media continues to grow and increase its influence in numerous areas of our lives. Personal use through Facebook; business networking through LinkedIn; contact building through Twitter. It doesn’t seem to be slowing either – if anything, more people are coming on board. Could it have anything to do with the feeling of belonging?
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Danny Brown has been providing business branding and emerging media consultancy services to the consumer and commercial markets for more than 15 years, from small start-ups to Fortune 500 businesses.
Danny is currently the Social Media Strategist for Maritz Canada and founder of the 12for12k Challenge, a unique charity project using social media to connect globally and help locally. -
