• How to Get More Blog Readers By Having Your Content Syndicated
    If you're looking to grow your blog readership, then blog syndication can be one of the best ways to do this. Here are three simple but very effective blog syndication options. 
      http://dannybrown.me/2012/02/11/blog-syndication/
  • It Isn't Always the Brands to Blame for Social Media Screw Ups
    When a brand screws up in social media, critics are swift and often unforgiving, as is the current case with Toyota. But is it really the brand that we should be blaming? 
      http://dannybrown.me/2012/02/09/it-isnt-always-the-brands-to-blame-for-social-media-screw-ups/
  • Something Old, Something New, Something Blue
    In which I share details of the lull in activity on the blog, which includes a new arrival called Salem, and pointers on the finer points of cussing and dog poo. 
      http://dannybrown.me/2012/02/06/something-old-something-new-something-blue/

The Dinosaur and the Journalist

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The Dinosaur and the Journalist

Journalism is one of the oldest and most-respected forms of media around. For over 150 years, newspapers and those that write for them have helped keep the general public informed on the stories that matter, as well as offer comfort in times of need. Yet for all the great journalists out there, there will always be one that seems to be out of touch with what’s current. Christie Blatchford of Canadian newspaper The Globe and Mail offers one such example.

Backseat Drivers and Blog Commenters

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Backseat Drivers and Blog Commenters

Back in January of this year, Hjortur Smarason (owner of Scope Communications) wrote an interesting blog post about Target and their response to feedback left by a blogger named Amy Jussel. Jussel had written to the retailer to complain about an advertising campaign that showed a woman lying spreadeagled on a target, with the unfortunate placing of the woman meaning that her crotch was immediately over the bulls-eye. What makes the whole thing interesting was not the fact that Target…read more

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