There’s a great post over at Blog for Profit today called Blog Comments Are Not Roadkill, about blog comments and some of the discussions around them.
Written by Grant Griffiths, it’s a great counter to the numerous posts on why blogs don’t need comments.
The reason I love this post is because, reading it, it’s clear Grant [...]
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But… but… blogger outreach doesn’t work anymore, right?
Actually, like most things in life, it depends on how you do it. The landscape for social media and blogging is constantly changing, and most bloggers with any sort of clout have received a mass email or press release that was completely off topic.
It doesn’t have to be that way though. Here’s the six step process I use for blogger outreach, that gives me astronomically higher success than most outreaches that PR firms will run for you. You can get great blogger outreach results (I’ll share mine at the end) in 3 months or less using these steps:
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