Tag Archive: brand awareness

How Long Do You Let Your Brand’s Reputation Suffer?

You’re a public relations professional or agency. How are you monitoring your brand and those of your clients?
You are actually monitoring, right?
I ask on the back of an interesting story regarding Michigan-based PR firm Tanner Friedman and their current lawsuit regarding a fake Twitter account.
Back in January this year, an account was set up on [...]

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Does Twitter Monitor Its Brand? Fake-Twitter.com Suggests No

Do you monitor your brand and what’s being said about you? I’m guessing that you do – after all, you need to know what’s being said in your name, particularly in our fast-paced connected worlds.
I’m beginning to wonder about Twitter, though.
The micro-blogging company isn’t having a great time of things at the minute. From network [...]

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Small Voices

What attracts you more – an image in a magazine or a 400-word text advertisement?
Do you prefer short blog posts or longer ones?
Do you watch short movies on Youtube, or longer?
Do you prefer a one-sheet menu or a multi-page one at a restaurant?
At a bar, is your preference for 100 bottles of liquor to choose [...]

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