This is a guest post from PR professional David Mullen, whose insights into the industry always intrigue me. I read his blog often and ask why many of his suggestions on how PR can evolve aren’t standard practice yet, and I’m delighted he’s sharing his views here today. You remember those days. You would run straight to your favorite diversion and play with reckless abandon until the bell rang. Or you’d start there and then visit two or three other…
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