Tag Archive: effective social media

Response to Barbara Talisman’s Misinformed 12for12k Post

This is in response to a blog post over at Barbara Talisman’s blog, where she makes various disparaging remarks (and, at times, low blows) about the 12for12k Challenge. I’m posting here since Barbara has comment moderation switched on at hers.
Hi there Barbara,
I thought I recognized the name and company – you contacted me earlier [...]

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It’s Good to Say No

Image by luc legay via Flickr

If you’re a business owner, do you have a social media presence yet? Set up your Twitter account, added a shiny new company blog and joined Facebook? How about a Squidoo page or a Ning community? Networking on LinkedIn? Got them all on your checklist? No?
GOOD.
Despite what you might hear, [...]

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Milk Cartons and Plastic Ninjas

The amount of businesses that still aren’t utilizing social media isn’t getting any smaller. Despite case studies and figures showing that social media continues to force its way into the mainstream as an extremely effective tool for connections and expanding your networks. Yet are the businesses to blame, or does the real fault lie with those who are the loudest supporters of social media?

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How Do You Boil Your Social Media Egg?

If you’re wondering what you want from social media, you could always think of how you like your eggs boiled. There are two trains of thought when it comes to boiling an egg – soft or hard boiled. This pretty much equates to delving into social media – gently or full-on. So, how do you boil your eggs?

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Introducing Social Media to Your Business

As social media continues to connect millions of people worldwide, too many businesses are still missing out. Whether it’s by using social media ineffectively, or not having a social media presence at all, there are a lot of potential customers being missed in this medium. Why is this, though? Is it simple misunderstanding of the medium, or is there another reason many CEO’s are reluctant to dip their toe in the social media marketplace? After all, social media doesn’t have to be difficult to understand – does it?

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