Tag Archive: ethics

The Economy of Trust

This is part one of an ongoing series looking at trust, ethics, openness and more as emerging media becomes more widespread in use for individuals and businesses.
Trust is a hot topic at the minute. David Spinks asks whether social media has enforced corporate trust and honesty; Chris Brogan and Julien Smith release their Trust Agents [...]

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What the Cool Kids Can Teach Us About Selling Out

My friend John Haydon shared a link with me to a video by Youtube user italktosnakes (Kristina Horner). It’s a video response to another Youtube user, nerimon (Alex Day).
In both the videos, each discuss the merits of being paid to advertise products on their Youtube channels. What’s interesting is their take on how companies are [...]

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Tipping the Scales

So there’s been plenty written about why bloggers hate PR people.
From lazy pitches to not knowing names and audience, there’s a veritable mish-mash of scorn poured on us PR nuisances from a lot of bloggers.
And, yes, some of it is warranted and trust me, I’m the first to call out bad PR practices.
But you know [...]

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