Collaborative Marketing and the Natural Progression to Real Customer Satisfaction

Collaborative marketing

I’ve been thinking a lot about collaborative marketing lately, and how we can turn co-existing businesses more into partners and less about missed opportunities. I think there’s a great untapped market for someone that really wants to grab collaborative marketing and run with it. For example – imagine you’re going on a trip. You have to [...]


The Powerful Act of Simplicity

Simple

Take a look at the video at the end of this post. It’s a fan-made homage to the band Dashboard Confessional and their song So Long, So Long. There’s nothing special about it. It’s a simple piece of video, made with Windows Movie Maker then put up on Youtube for the creator’s friends to see. And yet… Its simplicity is [...]


The Only Marketing Tip You’ll Ever Need

Want to know the only marketing tip you’ll ever need? People. Want. Things. That’s it. It can be anything – good luck charms; medicines; food; drink; news; shoe polish. Anything. With the exception of air, everything else costs. So there’s a need to be filled. How you fill that need is where the difference comes [...]