We’re told (and tell our clients) that one of the key benefits of social media is that it’s allowing a channel to be opened between customers and business, and vice versa. But is this new openness simply leading to abuse of the system? Are people now using this new voice they have to bypass proper channels and cause as much havoc as they can, purely because they have the ability to? Take a look at Doug Meacham’s recent experience with…
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