While some people might think that Ashton and Oprah on Twitter is the only news, the real social media story happening at the minute involves the FTC (the Federal Trade Commission). Their announcement that they want to regulate social media advertising has been met pretty negatively by many in the social media field, particularly bloggers […]
So there’s been plenty written about why bloggers hate PR people. From lazy pitches to not knowing names and audience, there’s a veritable mish-mash of scorn poured on us PR nuisances from a lot of bloggers. And, yes, some of it is warranted and trust me, I’m the first to call out bad PR practices. […]
For bloggers, paid or sponsored blogging is becoming more widespread as brands recognize the value of major league bloggers and their audience. Get the right review and it could mean a spike in sales. Yet does paid or sponsored blogging take away the authority of the blogger in question? Or can a blog post still be transparent and honest even if it’s paid for?