Respect | Danny Brown | Social Media Marketing Blog

It Isn't Always the Brands to Blame for Social Media Screw Ups
When a brand screws up in social media, critics are swift and often unforgiving, as is the current case with Toyota. But is it really the brand that we should be blaming?
http://dannybrown.me/2012/02/09/it-isnt-always-the-brands-to-blame-for-social-media-screw-ups/
Something Old, Something New, Something Blue
In which I share details of the lull in activity on the blog, which includes a new arrival called Salem, and pointers on the finer points of cussing and dog poo.
http://dannybrown.me/2012/02/06/something-old-something-new-something-blue/
If LinkedIn.com Fails in the Social Network Forest, Will It Make a Sound?
While LinkedIn is the professional social network of choice, it may not be all it's cracked up to be, as Kevin Green shows in this guest post.
http://dannybrown.me/2012/01/30/if-linkedin-com-fails-in-the-social-network-forest-will-it-make-a-sound/

The Only Voice That Matters

Mar 17 2011

Posted By Danny in Insights

All of us are just one person, yet we use many voices every day. We have our normal voice that we use when we’re with friends and those we feel comfortable around. We’re not afraid to cuss if need be and we use crude humour and sarcasm at will. We know we can get away with it without misunderstood meanings. We have our professional voice that we use at work. Whether it’s speaking with clients or bosses or employees, we…

Surprise – Disrespecting Competitors Doesn’t Work!

Aug 17 2009

Posted By Danny in Insights

Surprise – Disrespecting Competitors Doesn’t Work!

You have a product. It’s an awesome product. Thousands of people use it; share its strengths; promote the heck out of it; evangelize about it to anyone who has a question about that product. It becomes a benchmark. When someone mentions the service or platform your product is built for, it’s almost the de facto recommendation. Truth: pretty much everyone in your niche loves your product. Then a new player comes into town. They’ve seen what your product can do….