So, Morton’s Steakhouse is making waves online at the minute, due to them delivering a steak to HARO founder and social media guy Peter Shankman. If you’ve not heard it, the story in a nutshell is this – Peter faces a long flight home and is hungry, so tweets to Morton’s that he’d love a steak delivered and waiting for him at Newark Airport. Lo and behold, when he arrives and goes to his car, the steak and a tuxedo-wearing…

When something goes wrong, how it’s resolved says a lot about the person or business. It can mean the difference between being perceived as not caring about your customers or users, or showing that you recognize your userbase is a key part of your success. Evan Carmichael and team fall squarely in the latter category. I recently became an author over at EvanCarmichael.com. It’s a well-respected resource centre for small businesses and entrepreneurs, and offers a ton of great advice…

If I want pizza, I call up and order a pizza. If I want to book a flight, I go online and book my flight. If I want to watch a movie, I’ll download from Netflix and watch it. Easy, huh? So why is it so difficult to do the same when I have a problem and need customer service? If I call my cable service provider, or bank, or insurance company, I don’t want to be sat there pressing buttons…

Tim Jahn is a guy I’ve come to know over the last six months or so. In that time, his ideas and the voice on his blog have consistently caught my attention. He’s the master of short, sharp posts that get you asking yourself questions. I’m delighted to share his views with you today. You and I have opinions.  We have favorite colors, favorite books, favorite actors. We like to play volleyball but aren’t big fans of football. We love…