There’s a great scene in the movie Jerry Maguire. In it, Tom Cruise’s sports agent character has finally lost it with his one client (a football player brilliantly played by Cuba Gooding Jr.). Frustrated by Gooding Jr.’s frosty relationship with the media, Cruise implores, “Help me to help you.” It’s a pivotal moment in the […]
This is a guest post from PR professional David Mullen, whose insights into the industry always intrigue me. I read his blog often and ask why many of his suggestions on how PR can evolve aren’t standard practice yet, and I’m delighted he’s sharing his views here today. You remember those days. You would run […]
A recent blog post at ProBlogger.com offered new Twitter users a Top 10 list of the most useful and informative people to follow. Chosen for their ability to show people what Twitter and social media is all about, if contained some of the medium’s heavy hitters. So who would make a list of 10 public relations people to follow on Twitter?