The Zen of Social Media

zen of social media

This is a guest post by Stuart Mills. “Social media is a great way to tell the world what you’re thinking before you’ve had a chance to think about it.” – Chris Pirillo Have you ever heard of that old saying, “You can take the ‘x’ out of the ‘y’, but you can’t take the… [Continue Reading]

Sunday Brunch – Awareness and Social Media

Sunday Brunch with Danny Brown

Welcome to a new episode of Sunday Brunch (with special guest Phantom the cat), where we talk about your questions on social media, marketing, business tips, entrepreneurship and more. Today’s question is from Dorina Ene, Media Planner at Springer and Jacoby Romania, a media and advertising agency. Dorina asks: “Why is social media so important… [Continue Reading]

Making Time for Conversation

making time for conversation

My friend and business partner Troy wrote a great piece yesterday about whether or not technology has improved or hindered our communication skills. It’s a timely topic with some awesome comments, and well worth the read. It reminded me of something that happened a couple of years ago, that was a perfect example of the… [Continue Reading]

Social Media and the New Marketing

4 Ps of marketing

People ask where marketing fits in with social media, and if it still has a place as consumers and “normal people” enjoy a bigger say in how successful a product is. To help with this, here’s a short and simplified presentation that offers a new take on an old method (the Four P’s of Marketing)… [Continue Reading]

Sunday Brunch – Small Steps in Social Media

Sunday brunch

Welcome to a new episode of Sunday Brunch, where we talk about your questions on social media, marketing, business tips, entrepreneurship and more. Today’s question is from Claire of Selection Criteria, an Australian-based recruitment firm for government (and my apologies for getting it the wrong way round in the video!). Claire asks: “What would your advice… [Continue Reading]

Common Courtesy? Yes Please, Thank You!

Ingrid Abboud

This is a guest post from Ingrid Abboud. You’re at a dinner and someone compliments the outfit that took you 20 minutes to pick out. What do you say? You’ve written an article which took you 15 minutes to research and another 30 minutes to write. Your friend likes it and shares it with some… [Continue Reading]

Internet Fame and the True Impact of Influence

Affiliate marketing masks

You may be aware that there is a big debate going on in the social media blogosphere about “influence” (and you can see links to several blog posts at the end of this one for examples of these discussions). How we need to leverage influencers in our communities in order to get the word out… [Continue Reading]

Sorry, Social Media, But Marketing Is Still Cool

Marketing is cool

As social media continues its assault onto the mainstream audience, one of the side-effects has been the emergence of the view that marketing isn’t allowed in the space. Conversations on blogs, Twitter, LinkedIn and elsewhere are vocal in the opinion that marketing is dead; we choose who we buy from and whose reputation we ruin;… [Continue Reading]

Why Affiliate Vendors Need to Start Taking the Rap

Affiliate marketing masks

There’s a lot of news about disclosure online at the minute. I’ve written about it a ton of times (and spoke about it over at Joe Hackman’s radio show), and smart bloggers like Lorelle are giving some great tips on how bloggers (and other online network users) should go about disclosing their affiliate or professional… [Continue Reading]

Is Social Media Crowdsourcing Making Us Lazy?

Social media makes us lazy

You’ve become lazy. You’re no longer smart. You’re a shadow of the clever person you really could be. Don’t feel bad – I am too. We all are. We used to be questioning; now we just ask questions. Blame social media. Actually, don’t – blame social media and crowdsourcing. Penned by Jeff Howe in a 2006 Wired… [Continue Reading]